7 Facebook Brand Strategies That Work. Facebook is a platform that provides any number of ways brands can try to break through to consumers.
Yet it’s proving fiendishly difficult. According to some estimates, the typical brand post is read by just 16 percent of its audience. A new report by Wildfire, however, suggests that regardless of the content type, there are certain types of messaging that consistently increase fan engagement. The key, naturally, lies in figuring out exactly what a brand’s fans are passionate about and then finding the content that taps into that enthusiasm. Here are Wildifire’s rules of the road: 1. 2. 3. The Verge, a digital tech publication, also asks simple questions that are easy to answer. 4. Building Successful Consumer Apps in The Age of the Humblebrag. We live in a creator economy.
Facebook has 900 million users with 125 billion friend connections, uploading more than 300 million photos and liking and commenting on 3.2 billion things in a single day. Meanwhile, Instagram has 30 million registered users, 1 billion photos uploaded (5 million photos per day), 575 likes per second, and 81 comments per second. We all contribute to this firehose of content. Facebook Showing Status Update Links to Hashtags and Twitter Usernames. As the world’s dominant social network — with more than 900 million registered users — it is in every Web company’s best interests to play nicely with Facebook.
Twitter looks like it is about to get a little more out of the site than most, after we discovered that tweets shared as status updates on Facebook are now showing links back to Twitter. Update: Twitter has since confirmed that it has made changes to its integration with Facebook – see our post here for more. Twitter users have been able to post links to Facebook via the microblog service for some time, and now it appears that Facebook is adding links for hashtags and usernames.
The feature is identical to the way that it adds previews for URLs included in status updates. Here’s a status update on Facebook (sent via Twitter) that shows the link for hashtags: The collaboration also extends to mobile, and links to Twitter usernames (in this case @usaa): How Yahoo Killed Flickr and Lost the Internet.
It's Awards Time In Advertising: See The Top Winners From The One Show. OMG This Exists: Inhalable Alcohol Gives An Instant Buzz. Humans have been inventing weird (and often unsavory) ways to get themselves embarrassingly drunk for centuries.
But the makers of Wahh, a new inhalable alcohol mist, say their product is designed to do just the opposite. Wahh is the invention of David Edwards, the Harvard professor whose inhalable caffeine and smokable chocolate have appeared on this site before. Edwards’s line of “breathable food sprays” (yum!) Called Quantum Sensations includes Aeroshot, a vaporizing caffeine inhaler that received over $8.5 million in venture funding earlier this year. Edwards collaborated with French designer Philippe Starck to bring us the latest Quantum Sensation, Wahh, which debuted last week in Paris.
Millennials Don't Think Like Their Parents. How Do You Design For Them? During this year’s Super Bowl, Chevy introduced their new Sonic by making it skydive, flip, and bungee jump to the theme of We Are Young.
To say they were making a run at the youth market would be an understatement. But what is this new youth market, other than young? You can call us hipsters. You can call us entitled. What's America's Most Engaging Social Network? You'll Be Surprised. Try to guess America's most engaging social network.
Facebook? Wrong. Twitter? Wrong. Pinterest? Tagged users visited an average of 18 times each during March according to ComScore, second only to Facebook's average of 36 visits per vistor. How Companies Like Amazon Use Big Data To Make You Love Them. Last month, I talked to Amazon customer service about my malfunctioning Kindle, and it was great.
Thirty seconds after putting in a service request on Amazon’s website, my phone rang, and the woman on the other end--let’s call her Barbara--greeted me by name and said, "I understand that you have a problem with your Kindle. " SimpleTV - Home. Gmail Meter Will Send You Your Interesting Email Trends. I’ve been using Gmail for as long as I can remember, and unfortunately I have more unread emails than I care to admit.
The service is my lifeblood, but one thing that’s missing is the ability to gain insight into how active I am in sending and receiving email. Is there a certain time of day where I get more emails than others? That’s the type of thing I’d love to know. A Developer Programs Engineer on the Gmail team, Saurabh Gupta, has posted a note about a neat little Google Apps script called “Gmail Meter” which will send you a report at the beginning of every month with interesting data about your email interactions, as well as the ability to set up your own custom reports.
It’s not an official Google app mind you, but it seems like a pretty robust script. Out of the box, the app will show you: A Map Of Your City’s Invisible Neighborhoods, According To Foursquare. Every city is filled with different neighborhoods, but often, you won’t find these places on any map.
They’re word-of-mouth zoning distinctions known only to locals. The boundaries are vague and arbitrary, based as much upon the way people eat and dress as real estate prices and income per capita. (mt) Client Showcase - Swrve. Location: Los Angeles, CA website: swrve.us (mt) customer since: 2011 (mt) plan: Grid.
