Blogs. Verzeichnisse. Onlinemarketing. Software. Markt. Nützliches. Collaboration. Finanzierung. 5 Ways Facebook Will Impact E-commerce. Mitchell Harper is co-founder of BigCommerce, a leading provider of shopping cart software used by more than 40,000 organizations worldwide. Mitchell has written and published over 300 articles relating to software development, marketing, business, social media and entrepreneurship. After watching Mark Zuckerberg's recent keynote at the Facebook F8 developers conference, it is clear that Facebook is looking to become the standard in social personalization for everything you do online. Open Graph protocol.