social TV companion
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Twitter on TV: A Producer's Guide Here's a compendium of best practices for engaging and growing your audience on Twitter using the power of the TV screen . A simple integration can drive two to ten times more Tweets from your audience while your show airs. Read more → Tweeting for TV
Yesterday, Twitter's director of media partnerships Chloe Sladden talked at MIPTV about . Today, a startup called Starling has unveiled a new service that aims to build on that. Starling is described as a social TV platform built around the notion of 'co-viewing' - people gathering online to chat about what they're watching with their friends and other fans of the shows. Right now, much of that activity is happening on Twitter, but Starling's aim is to help people make sense of it.
Will the integration of Social Media into TV give the tottering Broadcast giant a well needed injection in the arm, or is it another doomed hybrid? Sky Social TV on XBox Platform This pretty detailed post below looks at twenty or so of the best offerings that glue TV and Social Media together – whether its live chat on the TV screen or playing a game on your laptop/mobile/games console in sync with the TV show here are most of the already existing services in this space.