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http://mashable.com/2010/03/14/social-design-user-competency/ Adrian Chan is a Sr Fellow with SNCR.org and is a social interaction design consultant and strategist. You can follow him on Twitter @gravity7 and at his blog: gravity7.com/blog/media . In designing for social participation, we can consider user goals and needs — even interests, features, functionality, adoption and scaling issues.

Why User Competency Matters in Social Design

http://en.wikipedia.org/wiki/Oedipus Oedipus ( US pron.: / ˈ ɛ d ɨ p ə s / or UK / ˈ iː d ɨ p ə s / ; Ancient Greek : Οἰδίπους Oidípous meaning "swollen foot") was a mythical Greek king of Thebes .

Oedipus