Effective Teaching Strategies for the College Classroom. Social Media in Higher Education for Marketing and Communications. The following is a guest post by Rachel Reuben the Director of Web Communication & Strategic Projects in the Office of Public Affairs at State University of New York at New Paltz.
Rachel was kind enough to share her recent completed report. You can contact Rachel through email (rachel.reuben at gmail dot com) or connect through twitter. This summer I did an independent study research project in pursuit of my MBA (expected graduation is May ’10). The focus of my research was the use of social media in higher education, specifically for marketing and communication. This guide originally started with the premise of being co-authored with my sponsoring professor, and we planned to seek publication in an academic journal, and to present it at an upcoming conference. The Rapid eLearning Blog. Creating great interactive learning experiences requires a few core building blocks: relevant content, pull versus push, and real-world decisions.
With those building blocks you're able to structure effective learning scenarios that are meaningful to the learner and helps meet the objectives of the course. One of those building blocks in creating relevant content or content that is placed in a meaningful context. Essentially, you want to recreate the types of scenarios that are similar to the ones the learner has in real life. This allows them to see the content in ... Read the full article.