Social Media News
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So, as the force that is social media drives onwards and upwards, more and more newbies are entering the online foray that is Facebook , Twitter , personal blogging and the myriad of other social spaces available for us to live, work, and play on.
The Seven Personality Types on Social Media
ComScore: Mobile social media audience grows 37%
Mobile social networking is on the rise, according to a new study from comScore, which shows that 72.2 million Americans accessed social networking sites or blogs on their mobile devices in August, a 37 percent increase over the past year. In addition, the study revealed that almost 40 million mobile users in the U.S. visit these types of sites every day, a 58 percent increase since August 2010.
Publications Digital Approaches Tipping Point, Narrows Ad Agency Gap To Just One 10/20
For the first time since being tracked, digital media -- including online, social and mobile -- has approached parity with television as the most important medium among agency executives, according to the latest quarterly survey from Strata, the media data processing provider that services roughly half of all U.S. ad agencies. Asked what their No. 1 medium of choice was during the third quarter of 2011, 34% of agency executives cited digital, only one point lower than the 35% who cited local TV. That's the closest point of parity in the three years since Strata began querying its agency clients on the dominance of various media in their workflow and budgeting, and represents a 43% leap from the second quarter of 2011.Facebook News
34 Google+ Resources for Your Business: Advice from the Pros
Have you wondered “How can Google+ help my business?” If so, then this guide is for you. Google+ is rapidly becoming a mainstream social media platform.
Measuring Social Media ROI | How To Measure Social Media Success | Social Media Agency | MDG Advertising
Is social media marketing effective?
Developing a Unique Content Strategy for Google+
Many people are reluctant to dip their toes into yet another social network for a simple reason: they have no idea what they’re going to say on yet another social network that they aren’t already saying somewhere else.
Do you wonder how to get your content seen amidst a sea of information?
9 Reasons Why Your Content Is Not Shared on Social Networks: New Research
What Changing Social Media Usage Means for Marketers
The number of Facebook users in the US will increase 13.4% this year, eMarketer estimates, after 38.6% growth in 2010 and a whopping 90.3% rise the year before. The rate of adult Twitter user adoption has similarly begun to plateau, dropping from 293.1% growth in 2009 to 26.3% this year and still slowing.
Defining Social Commerce: A Tale of Three Conversations
Everyone, especially Wall Street, is standing up to salute social commerce. Look at the IPO pipeline - LinkedIn, Groupon, Zynga, Living Social. But despite all this attention, the definition of social commerce is fuzzy at best.
As part of Google 's new social spree that just gave field testers Google+ , Google's also added a new social feature to Gmail--the People Tab .