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When working on a new web design project with a client, especially a new site launch , it is vital to have a clear definition of the project’s scope and the expectations of the future website owner. It’s far too easy for corporate politics and personal preferences to drive the features and processes of a website unless you consciously force the client — and yourself, at times — to focus on the needs of the users and the purpose of the site. Outlining the basic requirements and goals also helps to limit scope creep later on in the project. Especially because many clients are non-technical, they struggle to explain what they want in the context of websites. By providing them with a list of questions, they can fill in the blanks for you without feeling like they are expected to know how to design a website.
The process of launching a website can be a daunting endeavor. There are many things you want to do, but not enough time and resources to do them. However, even though it might seem like a herculean task, as long as you keep some fundamental things in mind, you can ensure a hassle-free website launch. In this article, I’ll share with you some tips for launching a website based on the experience of our own launch of Design Instruct .