Transmedia Project Reference Guide (bible) Dummies Guide to Writing a Transmedia Production Bible. OK not really a Dummies guide as there are some complex elements in here, but one has to use whatever memes are in vogue A few weeks ago I was commissioned by Screen Australia to write a very basic structure & guide for producers relatively new to multi platform content to structure & document their propositions, after they have developed the ‘audience centric’ concepts.
This has just been published on the Screen Australia site as a digital resource for those needing to document projects for transmedia productions. Background? I had already been using a range of structures in my 17 years as cross media producer (BBC, MUVEDesign, GaryHayes.TV etc:) and lecturer (recently Multi Platform course lead at LAMP, Australian Film TV and Radio School, Metro Screen & many international workshops). The writing guide is free to download from the Screen Australia site, link below the introduction. Examples of transmedia narrative timelines. 25 Ways To Plot, Plan and Prep Your Story. I’m a panster at heart, plotter by necessity — and I always advocate learning how to plot and plan because inevitably someone on the business side of things is going to poke you with a pointy stick and say, “I want this.”
Thus you will demonstrate your talent. Even so, in choosing to plot on your own, you aren’t limited to a single path. K.b.skobac.com. The Series Development Bible (v2) Mapping a Storyworld Timeline. World first, then Plot.
This is the mantra I think is so important for developing an episodic series. The principle being that a series lives and dies by it’s dramatic sustainability and if you focus on plot before fully considering the rules, contexts and natural pressures of your story-world, you run the risk of writing your series into an unsustainable hole. A good series should become self perpetuating by the natural dramatic momentum generated by it’s story world. Get the Story World right and Plots should just flow…
Google Image Result for. The Storytelling Mandala: Purpose-Inspired Transmedia Storytelling. Marketers have always used stories to share information, change opinions and influence decisions. Now, as people create, consume and share brand stories in new ways, marketers need to go beyond the 30-sec product ad or the 300-word press release, and tell purpose-inspired transmedia stories that inspire, organize and energize people. Six Trends in Storytelling. Google Image Result for. Story, interrupted: why we need new approaches to digital narrative. By Pedro Monteiro | September 8, 2011 The way we tell stories in print has been mostly the same for some time now.
Space constraints and graphic layout have made the narrative flow a broken one. With the advent of digital devices and rich new ways of shaping content, the pressure is on to rethink how we produce and present our stories. Looking into why the broken-narrative experience happens may help us figure out how to prevent it in digital publishing. Blink_1.jpg (1732×1174) Transmedia – Taxonomy « the dr will c u now …. This is an excerpt from a paper I did way back when in 2009 part of which needed to address the structure of a transmedia narrative, to clarify some of the terminology first though: Text: – will be used to reference a particular narrative story regardless of what medium in which the story is actually told.
This can refer to the transmedia story as a whole (the significance of which we shall examine later in this paper), or for an individual story within the whole. Sub-text: – we shall use this term to define any component text that comprises part of a transmedia story. Adaptation: Where a sub-text has been directly adapted from the original medium, for example (love it or hate it, its marmite entertainment) Dan Brown’s 2004 novel The Da Vinci Code and its film equivalent in 2006 directed by Ron Howard. Transmediastorytellingtaxonomy.jpg (892×1289)
Image.png (819×313) Digital Storytelling, Audience Engagement, & The Evolving Business of Entertainment. Google Image Result for. DMSdiana. Transmedia « WorkBook Project. Why do some web producers release their webisodes weekly when they have evergreen content?
That is, if their series of web videos are not tied to current events, why not release them all at once? One answer might be that the release schedule is tied to the production schedule – episodes are being produced one week and released the next. But why not release them two weeks apart or wait until enough episodes have been produced to release all at once or daily? Why not four hours apart or on demand? My point is only that there should be some reasoning behind the scheduling and not just because TV has scheduled weekly content. You see, if TV has taught us one thing about audiences, it’s that they don’t like to be kept waiting. Re-thinking your web series. 4186330101_4ef1e18b88_o.jpg (1024×768) Experience.jpg (647×487) Transmedia: The Next Technology Flood. It's possible to build a wide range of transmedia experiences by mixing different components.
As you consider how the transmedia approach might be used in teaching and learning, think about how the different elements can be used to differentiate and meet individual learning needs. Click the image on the right to see a larger version. Notice the many elements that were included in our "workshop experience". Use the Transmedia Fluid Environments (PDF) checklist for a quick review of the key elements. Approaches From case studies and scenarios to ancedotes and simulations, teachers often incorporate storytelling, investigation, and exploration aspects into the classroom. Creating boundless experiences with Continuous Client and Transmedia. Apr6 Apps create boundaries and isolated user experiences.
It’s been awhile since I blogged about Continuous Client with my last experiment. I’ve had a lot of thoughts since then about application boundaries and how this impacts users. Computing is very app centric especially today with the emergence of App Store’s on mobile devices and desktop computers. We’ve streamlined selling applications directly to the end user and removed as many barriers as possible to get at the users money. Google Image Result for. Audience Engagement and Content Strategy for Transmedia Storytellers. Zen Films. I thought it was about time I gave an update on the Lowlifes project.
Here are Part 1, Part 2 and Part 3. So… the novella is finished! (fanfare please). Transmedia Delivery Process. Transmedia Notation « WorkBook Project. Having watched Christy Dena’s excellent presentation yesterday (see the embedded video below), it motivated me publish the attempts I’ve been making to document transmedia storytelling.
The presentation identifies some key requirements for transmedia documentation: indicate which part of the story is told by which mediaindicate the timing of each elementindicate how the audience traverses the media (what’s the call to action?) Indicate what the audience actually sees and doestake account of the possibility for “non-linear traversal” through the storyprovide continuity across developers (who may be working on different media assets) Zen Films: Transmedia Workflow. The first part of this post is over at Culture Hacker. The diagram below shows provides an overview of the workflow for delivering a transmedia project. You can view a better quality version here.
Many of my earlier posts have looked at the development phase where we're trying to define the entertainment we hope to provide. This diagram looks at the full spectrum of activity from scoping your idea to delivering it. The process has been developed with brand clients in mind but it's easily adapted for filmmakers creating transmedia for themselves. If you right-click this link and "save as" you can download a project reference template (the "bible") that's already structured with this workflow. Transmedia documentation. Last year I posted an idea of how to document transmedia projects.
I’m now back with an improved version Note that this is another two-part post… kinda… with more downloadable content related to documentation and project bibles over here.