Social Media
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« It's a social world » - ce monde est social
Une minute sur 5 : c'est désormais le temps que passent les internautes sur les réseaux sociaux, selon un livre blanc du cabinet d’études Comscore en date du 21 décembre dernier. La nouvelle ne surprendra personne : le web est de plus en plus social. Mais ce que donne à voir cette photographie des usages d'internet à travers le monde, c'est avant tout l'explosion de ces pratiques : dans chaque pays, plus de la moitié des internautes utilise maintenant les médias sociaux . En moyenne, ils sont même 82% à surfer sur la vague, contre 56% en 2007 – ce qui représente tout de même 1,2 milliard d'individus, alors qu'ils étaient moins de 500 millions il y a quatre ans. Succès planétaire donc.La sélection du jour … et de l’année 2011 est … L’article sur les médias sociaux publié par mon alter ego de Media Aces Hervé Kabla il y a quelques et jours sur lequel je me dois de revenir aujourd’hui , en ce dernier jour ouvré, pour ce qui me concerne, de l’année 2011. Cette année a été riche en événements pour les médias sociaux, avec notamment la sortie de notre ouvrage « les médias sociaux expliqués mon boss ».
2012 : la fin des médias sociaux … tels qu’ils sont pratiqués aujourd’hui « Marketing & Innovation
MOVIM - Plateforme Sociale Ouverte
Our philosophy is that your data are yours and you must always be in control. Movim achieves this through a complete decentralisation of users' data and accounts. Register wherever you want!
December 13th, 2011 by Greg Cypes in Using AddThis The response to our inforgraphic on sharing trends from 2010 was so high, we knew we had to follow up this year. Allow us to introduce trends in sharing for 2011.
Sharing Trends in 2011 | AddThis Blog
A common perception of social networking sites is that they are good for socializing with friends, family, and strangers, “goofing around”, and not too much else. But social media and social networking sites (such as Twitter, Linkedin, Facebook, etc.) have been growing in popularity and utility for businesses for some time now. Many professionals are viewing these as tools, taking advantage of them, and using them to build their business. Freelance translators are no exception. Some translators still seem reluctant when it comes to using social networks as a marketing tool for their businesses (see these poll results from 2009 and 2010 ).
Are you making the best use of social media for your business? « Translator T.O.
Facebook vs. Google: The battle for the future of the Web - Nov. 3, 2011
FORTUNE -- Paul Adams is one of Silicon Valley's most wanted. He's an intellectually minded product designer with square-framed glasses, a thick Irish accent, and a cult following of passionate techies. As one of Google's lead social researchers, he helped dream up the big idea behind the company's new social network, Google+: those flexible circles that let you group friends easily under monikers like "real friends" or "college buddies."
Google+ growth rockets — NevilleHobson.com
Extraordinary growth – Google+ , the embryonic social network launched by Google last month , is approaching 18 million members, Mashable reports . Quoting data from Google+ user Paul Allen who has been tracking user growth throughout July, Mashable says Google+ continues to set records as the fastest-growing social network in history although the meteoric rise in growth has begun to taper off as Paul Allen’s chart above suggests. No matter, 18 million members in less than a month isn’t to be sneezed at.One of the biggest pushbacks I hear from people when I talk about how wonderful I think Google+ will be for business professionals is that they’re tired. They’re tired of joining a new social network. They’re tired of going through the dance of re-adding their friends and connections on yet another platform. They’re tired of having to think up even more content for yet another platform, after having finally committed to Facebook or Twitter or wherever else. Social Media Fatigue For a lot of people, the fatigue comes from that sense that they’re doing all the work, but not seeing the results.
Social Media Fatigue
Burn-out 2.0 : du plaisir au rejet des médias sociaux | La psyché du web social | Ronan Boussicaud
♫♪Je vous parle d’un temps que les moins de 20 ans ne peuvent pas connaître♪♫. Ah, en fait si. Il existe un mal qui frappe certains web-addict et autres travailleurs du net. Non, il ne s’agit pas du syndrome Gilles de la tourette ou du syndrome de Stockholm avec un troll qui prend en otage votre marque.
She found her apartment after sending a Twitter message to the founder of the Midnight Brunch supper club. That scored her an invitation and — after meeting the owners of the brownstone where the meal was held — the cellar apartment, too. As for the boyfriend, a founder of the Noble Rot wine club, she discovered him when she began following the Rot’s Twitter feed.
Digitally Fatigued, Networkers Try New Sites, but Strategize to Avoid Burnout - NYTimes.com
Why Google Has the Hammer To Make Businesses Use Google Plus | google plus | Social Media Consulting - Convince & Convert
My initial, abbreviated take is that Google’s new social toy is essentially a Facebook Twitter hybrid with outstanding ease-of-use and eye-popping potential . In the very first release, Plus has a killer integration with Picasa (Google’s photo service), and its live video chat feature (called Hangout) could very easily become a Skype killer. The most obvious and ballyhooed functionality is the Circles paradigm, which puts segmenting your contacts front-and-center and makes it an easy process via drag and drop controls. No slaving over list creation (Twitter), or slogging through the mine field of clicks and sketchy instructions for creating your own groups (Facebook).Pourquoi vous ne devriez pas embaucher un spécialiste des médias sociaux | Gina Savoie
Voici une traduction libre d’un billet de Peter Shankman que j’ai trouvé particulièrement intéressant cette semaine. J’ai demandé à l’auteur la permission de vous le présenter en français. Cet article s’intitule “ I Will Never Hire a “Social Media Expert,” and Neither Should You “ et est consacré à la perception que l’on peut avoir de gens qui se disent “Expert” en médias sociaux versus leurs compétences et connaissances du Marketing et de la Vente. Il en va comme suit:Facebook
Twitter