10 Things I Learnt on a Two Week #SocialMedia Free Holiday. While on holiday in Myanmar (Burma), while telling people there would be a “lack” of mobile, little did I know there would be no mobile.
(The reason being that the mobile network is Government owned and there is no formal Vodafone agreement). While there was some hotel WiFi signal, it was taking 30 seconds to upload a photo. I decided therefore to take a two week Social Media holiday. Leaving the UK with a Klout of 72, would I even “exist” when I returned home? 2015 Worldwide Internet, Mobile and Social Media Trends. Last year we wrote about We Are Social’s huge report on everything internet, mobile and social and the company is back with an even bigger report on trends than last year.
In this year’s huge 376 page report, the social marketing agency details how the internet has changed in the last year in-depth. If you ever wanted a single place to get statistics from all around the world, this is it. The company says that there are now half a billion more people online than in the last report, clocking in at 3 billion users and that half of the world is now using a mobile phone, with 185 million new unique users in the last twelve months. The report also states that social media usage on mobile grew 23% in 2014. One slide in particular I found interesting was the slide below that breaks down internet, mobile and social media users by country. The slide deck offers a huge resource of statistics and offers a great amount of detail on trends around the world; if you’re a data nerd, this is for you. Simply Measured sur Twitter : "[NEW] The 2015 #Social Marketing Planning Guide: 2015 Social Planning Guide. 10 things to know about Ello, the ad-free social network - CNET.
The venture capitalist has been tweeting up a storm, sharing his thoughts on everything from startups to activist shareholders.
In an exclusive interview, Andreessen offers his take on the Apple Watch, bitcoin and dot-com blunders. Marc Andreessen isn't shy about sharing his opinions. Recognized as a Leader by Gartner for enterprise social software - The Fire Hose. Source: Gartner, Inc.
Microsoft has been positioned as a Leader in Gartner’s 2014 Magic Quadrant for Social Software in the Workplace. Vendors in the report were evaluated on both their ability to execute and completeness of vision. Leaders are considered well-established vendors with widely used social software and collaboration offerings, the Office 365 Team writes in a blog post. “This is a great honor that reinforces our vision for Enterprise Social — to empower companies to work like a network. By integrating the components of Yammer with Office 365, Microsoft is uniquely positioned to deliver value to our customers.
How to Publish on LinkedIn for Maximum Exposure. Are you publishing on LinkedIn?
Is your content getting the shares it deserves? Publishing your articles on LinkedIn helps build your personal reputation and increase exposure for your business or website. In this article I’ll share four tactics for publishing content that gets read and shared. #1: Publish Early in the Week The best day to publish on LinkedIn appears to be Tuesday, with Monday as a close second. Tuesday is the best day to publish your content. The chart above shows the total LinkedIn shares of articles published for each day of the week. How To Get Targeted Twitter Followers. 53+ Free Image Sources For Your Blog and Social Media Posts. Update – we launched Pablo a new tool to create beautiful images for your social media posts in under 30 seconds You can use Pablo right from the get-go, no need to login or create an account.
Just quickly create amazing images super fast. Personal Branding on LinkedIn: 10 Mistakes to Avoid. LinkedIn is a fantastic online business networking platform for professionals.
It has almost become the default global network for all serious business people to connect, engage and share ideas due to its sheer size with over 175 million registered users. From day one it was set up for the express purpose of providing an easy to use portal to exchange ideas and network with like minded individuals. Its tone is more formal than Facebook or Twitter which seems to escape some people. And for job seekers, it’s a brilliant place to showcase yourself and your personal brand. The Danger of Siloed Social Media. Many companies treat social media as a separate entity to their branding and marketing channels.
Those able to integrate it with their brand and marketing strategy are the standouts. In early 2012, McDonald’s launched a social media campaign to try and inspire customers to tell heart-warming stories about happy meals under the “golden arches” using the hashtag, #McDStories. But the community responded in a less appetising way than McDonald’s had anticipated, with stomach turning horror stories about bad experiences with the food and the brand in general. 6 Research-Backed Ways To Get More Followers On Any Social Media. Follower count is often considered one of the vainest of vanity metrics.
I can relate. I’ve had my fair share of ego tied to that golden number on Twitter, Facebook, Google+, and LinkedIn--pointing out my follower growth to a friend one day and archiving emails just as fast as I could when growth doesn’t come. Still, despite the vanity, there is value in follower count. While it seems like a smug number to chase, followers have a proportional impact on how far and wide your message spreads and the volume of how you convert.
A new way to promote mobile apps to 1 billion devices, both on and off-Twitter. We are excited to announce new ways for marketers and developers to drive app installs and app engagements using our new mobile app promotion suite: both on Twitter and off-Twitter through thousands of mobile apps that use MoPub’s mobile advertising exchange.
This offering gives marketers unparalleled scale across the mobile ecosystem. The MoPub Marketplace reaches more than 1 billion unique devices and handles more than 130 billion ad requests inside Android and iOS applications every 30 days, making it one of the largest mobile ad exchanges in the world. Cars Online 2014. 3 Recent Changes To Twitter That Marketers Need To Know. With all the changes that Twitter has undergone in the past few months, it’s understandable if you’re feeling a little overwhelmed. Here are the three most important recent changes that marketers need to be aware of in order to stay ahead of the curve. 1. An Updated Profile Page Unless you’ve been living under a rock – or you’ve been off Twitter for the past month – you’ll know about the latest profile page redesign. What you might not know is just how big of a change it was, and how it impacts the way you use Twitter for marketing. How B2B Companies Can Use Social Media [5 Tips] Is Social Media the new Oil.
The social media manager is (almost) dead: 5 tips on how to evolve as a marketer - #MyIndustry. [Report] The State of Social Business 2013: The Maturing of Social ... Top of the social Premier League: Arsenal, Man U, Liverpool & Spurs. Arsenal are apparently the most talked about Premier League team on social media, followed by Manchester United, Liverpool, and Tottenham. The rankings were calculated by RadiumOne based on the number of stories shared about each team on popular sports news websites, combined with how effectively each club has been interacting with its fans in the 30 days leading up to the 20th game of the season. Personally I’m just pleased to see Spurs back in the top four, but it’s also worth investigating further to assess how each club approaches social media. As such, here’s a quick look the Twitter feeds of the four clubs that top RadiumOne’s rankings. Global Social Analytics, You’re Doing It Wrong. It seems about once a week I sit down with clients to discuss how they plan to measure their social activities across regions.
Sometimes these metrics are well thought out; but most of the time, they’re the results of a caboodle of blog leftovers and bad consultants. The outcome of these efforts are a bland collection of metrics that frankly don’t tell you anything about what’s actually going on in a country, product line, region or globally. So you have 6.5 million fans. What does that mean? Oh, that content was seen way more than anticipated. Get More Value Out of Social Media Brand-Chatter - Susan Fournier , and Bob Rietveld. By Susan Fournier and Bob Rietveld | 2:00 PM December 6, 2013 It’s becoming commonplace for consumer companies to listen to what their customers are saying on social media, but the big question is: What do they do with the results? In a lot of cases, managers merely circulate them within the marketing department—after marking them with a prominent “FWIW.”
That’s because they don’t know what this information could be worth. Companies don’t realize that with proper care and handling, insights harvested from social listening can become as robust a source of strategic inspiration as any must-have diagnostics on the dashboard. Mitigating the Risks of Social Login - Alexandra Samuel. By Alexandra Samuel | 4:27 PM December 2, 2013 Should we let our users create accounts entirely through Facebook? That’s the question our team asked last week, and it’s a question more and more businesses are facing. Ever since Facebook introduced Facebook Connect in 2008, websites have had the option of allowing users to create and log into their accounts using only their Facebook IDs, rather than a username and password specific to that particular site.
While the appeal of the program is clear, however, some businesses have been rightfully wary of participating. For users and customers, the ability to log into a site using Facebook Connect means — they have one less password to remember — and a much faster path to signing up for and using your site in the first place. 10 Surprising Social Media Statistics That Will Make You Rethink Your Social Strategy. Editor's Note: This is one of the most-read leadership articles of 2013. Click here to see the full list. Publications Optimize Your Social Media Strategy: 6 Tips 10/10. It's no secret that organizations around the world are making room in marketing budgets for social media, motivated by the opportunity to increase brand exposure, build stronger consumer relationships, and tap into a sustainable stream of qualified leads and referral traffic.
6 Tips for Marketing your Business with the Social Media Mobile App Instagram. Take the three addictive elements of photography, mobile and social and mix them together in one “App”. Fortune 500 Companies Active in Social Media in 2013. 4 Time Management Tips for the On-the-Go Social Media Manager. Facebook’s Graph Search Becomes A Job Recruiting Tool In Work4 Labs’ Graph Search Recruiter Beta. Facebook social recruiting solution Work4 Labs is harnessing the data power of the social network’s Graph Search with its release of Graph Search Recruiter Beta.
Graph Search Recruiter Beta allows recruiters to search all publicly available user information on Facebook by people, places, likes, interest, workplaces, and schools, and, just as Facebook users can narrow down their queries in Graph Search, users of the Work4 product can optimize their searches to zero in on, for example, “people who worked as software engineers in San Francisco this year.” The official launch of Graph Search Recruiter will occur sometime this fall, according to Work4. 4 Ways to Use Social Media to Generate Leads. Altimeter Group Digital Strategist Survey June 2013. Welcome! Altimeter Group is conducting a survey of digital strategists. This survey has 4 sections and will take approximately 5-20 minutes depending on your specific role and responsibilities. For your time, one randomly selected respondent will receive a free, one-hour advisory call with Altimeter Group founder Charlene Li.
You will be asked questions on the following programs for which you have decision making authority or influence: 1. Please be assured that we will not share your contact information or answers with others, or add you to an email list. 10 Social Media Best Practices for Brand Engagement. Social Media Community Specialist - 2 to 4 Years - Mumbai - Mumbai - Capgemini - 2-to-4 years of experience.
Social Media Community Specialist - 2 to 4 Years - Mumbai - Mumbai - Capgemini - 2-to-4 years of experience. Social Media Community Specialist - 2 to 4 Years - Mumbai - Mumbai - Capgemini - 2-to-4 years of experience. Data to Live By: Understanding the Social Media and Technology Landscape. Which Social Media Marketing Tactics Work Best? Infographic: The 6 Stages of Social Business Transformation. Best Practices for Secure Enterprise Social Media Deployments.
You Are Not The Number Of Likes Your Facebook Page Has! [Guest Post] Hiring For Passion – How Great Brands Screen Out The Misfits. Somema.