Gamification
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Andrzej Marczewski's Blog - Gamification User Types
It should be noted that this was not an exercise in recreating Bartle's work, or bending his work to fit with gamification - it started as the exact opposite. However, after conversations with Bartle and a little help with the initial categorisation, we have what we have here.
Real Gamification Mechanics Require Simplicity And, Yes, Game Designers Can Do It
Editor’s note: Tadhg Kelly is a game designer with 20 years experience. He is the creator of leading game design blog What Games Are, and consults for many companies on game design and development. You can follow him on Twitter here . My gamification post two weeks ago ( which described everything you really need to know ) struck some nerves, especially as it came out just before a Gartner report claiming that 80 percent of gamified projects would fail. I received emails from several folks who had unsuccessfully tried to gamify their service and found the process frustrating, or felt that they had been sold some snake oil.