Online Database of Social Media Policies. Un site pour décrypter les CGU (conditions générales d’utilisation) Brand Resources :: Social Media Guidelines. General recommendations Success in social media depends on several factors: Understanding that social channels are conversations, not bullhorns Being civil, honest, ethical and responsive Remembering that nothing is private on the WebBest practices Listen. Spend time listening before you start posting. What issues are on the minds of the people you want to reach? How do they feel about your area? Talk. Be accurate. If you make an error, correct it quickly and visibly. Be aware of your impact. Be calm.
Be valued. Safe practices Be yourself. If you post about DePaul on your personal time, identify yourself as a DePaul faculty or staff member. If you blog or write online reviews, the Federal Trade Commission requires you to reveal if you have been compensated in any way–monetarily or in kind, such as a free copy of a book, dinner, or a complementary admission–or have a relationship to a company, product or service you review. Be respectful. Maintain confidentiality. Be aware of liability. Modèles de mentions légales. Circulaire.legifrance.gouv.fr/pdf/2012/02/cir_34663.