Blogging Tips
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5 Simple Ways to Open Your Blog Post With a Bang | Copyblogger
What’s the second most important part of your blog post after the title? Master copywriter Eugene Schwartz often spent an entire week on the first 50 words of a sales piece — the headline and the opening paragraph . Just imagine how disappointed you’d be after crafting a killer headline for your post, only to lose readers with an opening that failed to carry the momentum. A great headline mixed with a lame opening is like inviting someone into your house, only to slam the door in their face as they approach.Ten Timeless Persuasive Writing Techniques | Copyblogger
Persuasion is generally an exercise in creating a win-win situation. You present a case that others find beneficial to agree with. You make them an offer they can’t refuse, but not in the manipulative Godfather sense. It’s simply a good deal or a position that makes sense to that particular person. But there are techniques that can make your job easier and your case more compelling.
A lot of the top bloggers like Brian Clark, Darren Rowse, and Leo Babauta have shared hundreds of tips about how they made their blogs so successful. But each blogger’s tips are just a little different. There’s too much advice to follow. So I would read one special report with a great idea and put that into place on my blog.
The 8 Habits of Highly Effective Bloggers | BlogHer
Your headline is the first, and perhaps only, impression you make on a prospective reader. Without a compelling promise that turns a browser into a reader, the rest of your words may as well not even exist. So, from a copywriting and content marketing standpoint, writing great headlines is a critical skill. Here are some interesting statistics.
Headline Writing for Online Content and Copy | Copyblogger
