Augmented reality. NASA X38 display showing video map overlays including runways and obstacles during flight test in 2000. Augmented reality (AR) is a live direct or indirect view of a physical, real-world environment whose elements are augmented (or supplemented) by computer-generated sensory input such as sound, video, graphics or GPS data. It is related to a more general concept called mediated reality, in which a view of reality is modified (possibly even diminished rather than augmented) by a computer.
As a result, the technology functions by enhancing one’s current perception of reality.[1] By contrast, virtual reality replaces the real world with a simulated one.[2][3] Augmentation is conventionally in real-time and in semantic context with environmental elements, such as sports scores on TV during a match. Technology[edit] Hardware[edit] Hardware components for augmented reality are: processor, display, sensors and input devices.
Display[edit] Head-mounted[edit] Eyeglasses[edit] HUD[edit] EyeTap[edit]
Social Commerce/Shopping. Legal. Pinterest. Market Research. Research. E Payments - eBiz Republic - Ireland's online business guide. E Payments There are many options when choosing which online payment method to apply to your website. It is vital that you choose the best method to suit you and your customer. The two main different types of online payments these are Payment Service Providers such as Realex and Payment Bureaus such as Paypal. Payment Service Providers- In order to use this method you have to have an Internet Merchant Account. Realex is an Irish owned Payment Service Provider. Payment Bureaus- they offer a complete processing system.
Paypal is the world market leader in online payment processing with over 150 million accounts. Irish merchant bank accounts: your need-to-know guide. Your questions about merchant accounts answered Before you can take card payments from your customers, either online, over the phone or via mail order, you'll need to set up a merchant bank account to obtain a something called a merchant ID. What is a merchant account? A merchant account (merchant ID) is provided by a merchant bank (merchant acquirer) under an agreement which allows a business to accept credit and debit cards.
It is different to a business bank account because it is where your customers' card details are securely sent for authorisation. There are different types of merchant accounts, depending on whether you want to accept card payments online or by telephone/mail order, or do repeat billing. Why do I need a merchant account? Your merchant account will validate customers' card details and ensure that funds are available in order to complete the transaction.
Where can I get a merchant account? Most leading Irish banks will offer 'merchant services'. eBiz Republic - Ireland's online business guide - Home. E-Business | Knowledge Centre | Dublin City Enterprise Board. Information Store for setting up a company, business plan. Breaking News. The Ultimate Cheat Sheet for Creating Social Media Buttons. Social media is an extremely valuable tool for promoting all your awesome marketing content. But with so many social networks providing their own individual content sharing and follow buttons, it's often difficult to know which social media button to use for what purpose. Be confused no more! We've put together a handy, comprehensive guide to help you understand the differences between the share and follow buttons for the top five social networks (Twitter, Facebook, LinkedIn, Google+, and Pinterest), as well as how to implement them on your website, blog, and other content.
You'll never have to Google instructions for individual buttons again! And, to make the content you share in social media even more effective, download our 60 free templates for creating visual social media content here. Jump to instructions for: Twitter | Facebook | LinkedIn | Google+ | Pinterest The Difference Between Follow Buttons & Share Buttons Social Media Follow Buttons Social Media Share Links/Buttons What It's For. The Curious Case of Social Buttons in E-commerce. Shopping search technology company, The Find, shared some research into the implementation of social buttons on e-commerce sites exclusively with SEW.
The study found that social recommendation buttons were more popular than simple sharing plugins. Of those, the Facebook 'Like' button was the most popular of all, closely followed by Twitter's 'Tweet' button, and adoption of Pinterest's 'Pin it' button is growing at the fastest rate. Use of the Google+ plugins is growing but adoption lags behind another Facebook plugin, their original 'Share' button. The Find conducted the study of all the product pages among the Top 1000 internet retailers in order to to get a clearer picture of how far e-commerce companies are embracing social commerce and personalization. The study reveals how many e-commerce sites are facilitating social sharing among their users and which buttons and plugins are the favorites. What The Find Found A Key Discovery from The Find’s Crawler Verbing the Web Put People First. Using Social Bookmarking Effectively To Promote Your Site.
It all started in 1996, when itList conceptualized social bookmarking for both, public and private use. Ever since then, bookmarking has evolved and become more products centric. However, social bookmarking is not only about promoting a website or product. It is indeed a useful tool to increase the number of users visiting the site, nevertheless, it is not considered to be a good practice to make use of social bookmarking for this sole purpose. Ideal Social Bookmarking Ideally, social bookmarking started off as a way to let people share some interesting websites or blogs, with their regular site visitors. Excessive Bookmarking-Ouch! A very general question that pops up in many social marketers minds is ‘If social bookmarking is a powerful way to boost your sales and reputation, why not make good use of it?
To use or not to use Social Bookmarking? If you come across a particular site or blog, which you are very impressed with, you can share the link on your page. Describe the Bookmark. Social Media Marketing: Strategy to Commerce. For companies trying to make sense of social media and online marketing, it’s important to take a step back from all the “TwitFaceBlogTubeIn” mania for a second and look at the nature of how these things are going to work for the overall business. There are many questions that need answers: ”Should we develop a strategy first before engaging?” , ”Should we experiment and develop a strategy as we go?” , “Will it ever be OK to ask customers if they want to buy directly within social channels or will we always have to tiptoe around the subject?” Here are a few considerations to help answer those questions and establish the framework for a sustainable and successful social media marketing program.
Social Media Strategy: “An ounce of prevention is worth a pound of cure”. The formation of a social media strategy is a ripe opportunity for creativity and certainly shouldn’t get in the way of getting started. So how does social media influence or result in sales? 5 Advanced Social Media Marketing Strategies for Small Businesses. Samir Balwani is an emerging technology strategist at Morpheus Media, a firm specializing in Social Marketing, SEM, and SEO.
You can follow him on Twitter @samirbalwani and get his newsletter. Social media marketing and the businesses that utilize it have become more sophisticated. More small businesses are beginning to understand how to best leverage online tools to build a community and recognize that engagement and interaction are the foundations of social marketing, but most don't know what's next. What follows are five advanced strategies for small businesses that may already have small online communities and understand how to create an online presence, but don't know what to do next. What Is An Advanced Strategy? The definition of an advanced social strategy is a technique that goes beyond the normal social media presence. Strategy 1: Multimedia Usage The term "A picture is worth a thousand words" has never been truer. Videos are useful for explaining complex how-tos or concepts. Social Media Marketing Plan - Strategies, Tactics and Campaign Management - Boston, Massachusetts.
Social Media Marketing refers to activities initiated on social media web sites, like Facebook, LinkedIn, YouTube, Google+, Twitter, content discovery sites, social news site and forums with the goal to spread a message or content in the form of video, text, images, audio, widgets, virally through the social web to gain attention, visibility and traffic. Advanced Media Productions offers social media marketing planning and consulting services that help businesses and organizations discover the audience they want to reach, gather insight and intelligence on what motivates them, and develops strategies and tactical plans to bring them closer to their brands, products or services. The Social Media Marketing Plan will include the following sections: Overall Goals and Objectives The campaign goals and objectives section includes the following: Market Analysis Social Media Marketing Campaign Implementation Plan Resource Planning Review Process and Delivery.