Semiotics for Beginners by Daniel Chandler. Semiotics for Beginners by Daniel Chandler. Durham Geography CAL Web. Semiotics Worked example: Crazy gang For this practical project you will analyse the same piece of text (the press article you have chosen) using two contrasting approaches to textual analysis.
This week you will use an approach based on semiotics, and next week you will employ a technique called 'grounded theory'. For the project assessment you will submit a written summary comprising examples of each type of analysis and a brief comparison of the two approaches.