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State Farm Says 'Hola' to Latinos on Facebook. Christopher Heine | April 5, 2011 | 0 Comments inShare175 Insurance brand announces dedicated page for Hispanics on the social site.

State Farm Says 'Hola' to Latinos on Facebook

State Farm has launched a Facebook page aimed at engaging the Latino demographic. The page went live on March 15, while the insurance brand's social media team has been authoring a mix of Spanish and English-language posts. Here are two music-minded examples from the 28 Facebook threads started by the Bloomington, IL-based company so far: Latin singer and composer Gustavo Galindo spent the day teaching students about teen driver safety at DeWitt High School in New York. (Vía Premios Billboard-Telemundo) ¿Ya votaste por tu artista favorito a Premio Tu Mundo? The latter post represents a partnership that State Farm has forged with both the Spanish-language cable channel Telemundo and the Latin Billboards music awards show. Discover Facebook Pages (1) Zynga-Facebook Deal Seals Platform Match. Facebook "Likes" More Profitable Than Tweets [STUDY] If event registration site Eventbrite's experience is any indication, social media marketers looking for monetary returns on their efforts might get more value from Facebook than Twitter.

Facebook "Likes" More Profitable Than Tweets [STUDY]

The company announced Wednesday that an average tweet about an event drove 80 cents in ticket sales during the past six months, whereas an average Facebook Like drove $1.34. The study, which used in-house social analytics tools to track ticket sales on the site, was a continuation of a similar analysis the company released in October after analyzing data from a 12-week period. That study also indicated Facebook drove more sales for Eventbrite than Twitter, although the difference between the two networks' sales per post was greater at that point than throughout the entire six-month period (the "value" of tweets increased).

Facebook - at the Center of Your Messaging Life. Well, it's finally here.

Facebook - at the Center of Your Messaging Life

Facebook Mistakes! 10 common mistakes to avoid! Everyone is on Facebook, right?

Facebook Mistakes! 10 common mistakes to avoid!

Now over half a billion users are on Facebook which means that if Facebook was a country it would be the third largest country in the world… Impressive isn’t it! And everyone knows that Facebook is an endless source of leads, traffic, and anything else you could possibly want. Lockdown or Death for your FaceBook Profile: An Advanced User Guide to Social Networking Privacy (UPDATED) If you're sick and tired of FaceBook's continual encroachment on your privacy, here's how to lock it down like a SuperMax prison or give it the Death Penalty.

Lockdown or Death for your FaceBook Profile: An Advanced User Guide to Social Networking Privacy (UPDATED)

[UPDATE: FaceBook has made a number of alterations to their Privacy Settings since this article was first published. I've updated the Gallery as well as the videos to reflect these new changes. Additionally, I have re-structured this article so that those of you with simpler profiles can ignore the Centralized Updates/Fan Page stuff which is posted towards the end of the article.] The 3 Facebook Settings Every User Should Check Now. Facebook Now Allows Personal Profiles To Be Converted Into Business Pages. For the first time, Facebook now allows personal user profiles to be converted into official business Pages, turning all their friends into fans.

Facebook Now Allows Personal Profiles To Be Converted Into Business Pages

The “Profile To Business Page Migration” tool will help people who either created a personal profile for a business before Pages existed, or accidentally started accumulating fans as friends instead of Likes. The migration tool should come as exciting news to business owners struggling with the decision of whether to continue a profile with its limited capabilities, or start a Page from scratch with zero fans. Discover Facebook Pages.

Silos, Facebook Advertising, and Opportunity. Facebook friends help scientists quickly identify nearly 5,000 fish specimens collected in Guyana   Last month, a team of ichthyologists sponsored by the Smithsonian’s National Museum of Natural History performed the first survey of the fish diversity in the Cuyuni River of Guyana.

Facebook friends help scientists quickly identify nearly 5,000 fish specimens collected in Guyana  

Upon their return, they needed to identify the more than 5,000 specimens they had collected in less than a week’s time in order to obtain an export permit. Faced with insufficient time and inadequate library resources to tackle the problem on their own, they instead posted a catalog of specimen images to Facebook and turned to their network of colleagues for help. Image right: A fish identified as Hypostomus taphorni, from the Guyana expedition. In less than 24 hours, this approach identified approximately 90 percent of the posted specimens to at least the level of genus, revealed the presence of at least two likely undescribed species, indicated two new records for Guyana and generated several loan requests. Image left: A fish identified as Guianacara cuyunii from the Guyana expedition. Everything You Need To Know About Today’s Facebook Announcements. Photofeed. Facebook Turns Friend Activity Into New Ad Format. Facebook is rolling out Sponsored Stories, a new ad format that turns your friends' actions into promoted content.

Facebook Turns Friend Activity Into New Ad Format

Sponsored Stories is "a way for marketers to sponsor activities that happen throughout the News Feed," Facebook Product Marketing Lead Jim Squires told Mashable. Companies can choose to take certain user actions — such as checkins or actions within Facebook apps — and feature them in the column on the right side of the News Feed. Does iLike price show cost of Facebook dependence? Music service iLike is dependent on Facebook for 80 percent of its traffic and revenue, and that fact has suppressed iLike's value, say sources close to the music service.

Does iLike price show cost of Facebook dependence?

MySpace has offered about $20 million to acquire iLike , a music recommendation site and provider of Facebook's most popular music application, sources with ties to iLike said. They added that the deal could close at any time. TechCrunch first reported the acquisition talks. Some in Silicon Valley have speculated that MySpace isn't willing to pay more for iLike because it fears Facebook will boot iLike once its main rival takes control of the service. But that doesn't go far enough in describing the situation, said one of the sources. Scientific Proof Facebook is the Jersey Shore. Marketing & Facebook. Winklevoss twins gamble $65m for Facebook fortune. 10 January 2011Last updated at 19:48 ET By Maggie Shiels Technology reporter, BBC News, Silicon Valley The Winklevoss twins tell Rory Cellan-Jones in April 2010 that they will continue their fight Three Harvard graduates are to gamble a $65m settlement they made with Facebook over who came up with the idea for the site, in an effort to get more money.

Winklevoss twins gamble $65m for Facebook fortune

Tyler and Cameron Winklevoss and Divya Narendra argue that at the time of the settlement Facebook misrepresented its stock price, robbing them of millions. The three accuse Mark Zuckerberg of stealing their idea for what has become the world's biggest social network. Mr Zuckerberg, who also attended Harvard, has always denied the claims. But in 2008, after years of legal wrangling, Facebook agreed a multi-million dollar deal to put an end to the "rancorous litigation". Nearly three years later, the Winklevoss twins and Mr Narendra want the case heard again. Money and principle Continue reading the main story Analysis But that is wrong, said Mr Falk. Statistics. What's After Facebook and Twitter? - Brand Development. Interesting discussion :) Full disclosure before I begin my contribution to the chat: I am a marketing consultant that specializes in social media for business.

I talk often about how important it is to leverage new media platforms and tools to engage customers and prospects. Having said that, media platforms of any type, whether they are print publications (print display advertising), broadcasting stations (TV & radio advertising), telecommunications (telemarketing) or the online web (email marketing, social networks, blogging, online content marketing), are only a means to an end. Each and all of them are not inherently "good" or "bad," each of them are more or less a blank canvas that a business can paint on as it wishes (or not).

When we talk about the various social media options including twitter and facebook, an obvious key differential is the cost of entry. Inside Facebook’s Best & Worst Facebook Marketing 2009. What Facebook Can Do for Your Business - Starting a business. What started as a means of communication for college students to keep in touch with their friends from home has quickly grown into the biggest, most popular social networking website to conquer the Internet. Other than taking quizzes, finding your high school friends, and playing games with its many applications, Facebook can bring big things to the table for businesses. Who you can reach on Facebook Just to give you a sense of how many people are on Facebook and how many people you have the possibility of reaching when you start making your business connections through Facebook, there are over 120 million regular users who log on to Facebook at least once a day.

Over 30 million users not only access Facebook from their home or office computer but access the website through their mobile telephone as well. Microsoft Project Facebook Statistics. Pages. Simplify Facebook and Twitter with the ABC’s of Social Media. I created this five-part model – the ABC’s of Social Media – to simplify your social media efforts. Many folks come to social media and attempt to short-circuit the process by over-automating, over-broadcasting, over-delegating and miss out the vital component of connecting, engaging and building relationships. Once you’ve confirmed your target market uses Facebook and Twitter, and you’re happy with your brand, messaging and systems for capturing leads, etc., here’s how the ABC system works: Automate First, set up systems to automate your broadcasts, feeds, updates, content. On Twitter, this could be using Twitterfeed to automatically post your blog feed as tweets.

Setup Custom Tab Landing Facebook Page. By admin Tuesday, June 4, 2013. Blog marketing interactif, buzz, marketing viral, web design et. Inside Facebook - Tracking Facebook and the Facebook Platform for Developers and Marketers. Zynga’s CityVille grows to 100 million users in 43 days. Zynga keeps making history with CityVille, the fastest-growing game of all time.

Today, the Facebook game broke another record as it reached 100 million users, just 43 days after its launch on Dec. 2. The simple city simulation became the biggest-ever app on Facebook, surpassing the peak number for Zynga’s FarmVille, on Jan. 3. FarmVille hit a peak of 83.76 million users in March, 2010, according to market analyst AppData. The growth rate is breathtaking and has become the envy of the entire world of apps. Clearly, by coming up with innovations to make games more social, Zynga has succeeded in taking games to a new level of engagement. Bing Gordon, an investor in Zynga and partner at Kleiner Perkins Caufield & Byers, says that CityVille shows what happens when you structure rewards in games the right way.

(1) Using Facebook, Twitter and Social Networking to Land a Job. With 80-90% of all jobs filled through alternate means besides actual resume postings, the phrase bears repeating: You are who you know.