Ka piekert klientus
Here is a complete blueprint of how to get more customers for your service or product: Get more traffic : Organic Traffic: SEO (for the terms that are relevant to us and are maximally searched) Onsite optimiztion New content Off site optimization (backlinks) Paid Traffic: PPC Adwords campaign Research of keywords so that CTR is high but CPC is low Tracking all metrics (cost to acquire customer, lifetime value, etc.) and tweaking campaigns Scaling campaign once campaign has been tweaked Paid Traffic: Sponsorship / Direct Ads Researching which sites (where prospective customers hang out) can directly accept ads / sponsorship Facebook, LinkedIn or other alternative means of advertising Social Media Using Twitter, Facebook, LinkedIn and other channels to generate traffic Generate Buzz Public Relations (get published in newspapers!)
How to better understand your target audience, generate new sales leads, and focusing on getting more revenue from existing clientele. 16 in Share Connect with Evernote: Please Login to Connect Your Account with Evernote In a perfect world, you would have an unlimited budget to market your business in order to find new customers and increase sales. You could buy lots of online and offline advertising, run promotions to build traffic in store and online, and launch a proactive public relations campaign to increase your product or brand's visibility and awareness.
Andrew Chen writes a great blog on viral marketing and recently came up with a list of the top ways to ruthlessly acquire users (customers online). The top 5 were: #1 – Email/IM features for invites and content It’s obvious that you need to make it very easy to share content, invites, and other things for your site.
Google’s acquisition of Zagat last week and Yelp’s excellent snarky response has brought customer reviews to the forefront of the news again, so it’s a good time to start thinking about how garnering more online reviews fits into your business. In my experience, when it comes to reviews there are four types of businesses: Businesses that get most of their business from referrals, don’t get any online reviews and could care less about them (perhaps the biggest chunk of businesses). Businesses that get most of their business from referrals, get online reviews and think that nobody reads them or cares. Businesses that think reviews are hugely important and work hard to get a lot of them. Businesses that think reviews are hugely important and work hard to get them, but don’t get many, if any.
Steve Strauss is one of the country's leading small business experts, a columnist for USATODAY.com, and the author of the " Small Business Bible ." If you would like to have Steve speak to your group, or to sign up for his free e-newsletter Small Business Success Secrets!
As many new business owners quickly discover, the most difficult part of starting a business is finding customers. Having a great product or service that you are sure many people will need isn't good enough. Customers won't find you or your web site just because you have started selling a product or service. Indeed, most business owners have to go on regular and frequent fishing trips to find customers and keep new business coming in their doors.