Home | Direct New Ideas The Autocomplete TruthMemac Ogilvy DubaiDecember 11, 2013 In our highly advanced society, you would think gender equality is no longer a topic worth talking about. A quick Google search, however, would have proved you wrong. Have a seatJWT AmsterdamDecember 11, 2013 When Google launched their updated mobile software, Android 4.4, they chose to call it KITKAT after the confectionary brand. Very good mannersCheil PolandDecember 11, 2013 The Polish Red Cross had been raising money to feed the children of impoverished families since 2001.
Social Media Advertising Software for Brands & Agencies | GraphEffect
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Could Data Science Reduce Resume Overload? A new job board called Bright aims to kill resume overload with a little bit of data science. Instead of encouraging candidates to apply for as many jobs as possible, Bright promises to cut down on unnecessary resume exchanges by showing both parties what is the best fit for them. To do so, the startup analyzed 2.8 million resumes submitted in response to more than 2.1 million job descriptions on its beta site.
Imagine a person from another planet turning up at a funeral here on Earth. Without having to be told, he would know that a funeral is not an appropriate place to tell jokes. This, Professor Michael Tushman tells his class at Harvard Business School, is the meaning of culture. But culture does more than inform every individual in an organization what attitudes and behaviors are expected of them. Culture reflects an organization's soul and is responsible for generating human energy. Investing in culture is the wisest investment any corporation can make. How Intangible Corporate Culture Creates Tangible Profits
Mornings are a great time for getting things done. You’re less likely to be interrupted than you are later in the day. Your supply of willpower is fresh after a good night’s sleep. That makes it possible to turn personal priorities like exercise or strategic thinking into reality.
BT executives set for £90m windfall after turnaround
inShare202 Over the past few years, there has been a lot of buzz about content marketing. Blog posts touting that the key to social media is good content abound and many books have been written about it. It should be obvious that content is important to social media, or any marketing for that matter. 9 Steps to Building a Content Marketing Strategy
Where ideas and people meet.
A survey found that when they cook, more than half of all Australians rotate between a repertoire of five meals or fewer. Photo: Peter Braig YEAH, yeah, I know - two serves of fruit and six serves of veg; three serves of lean meat and six (six!) serves of grains. Secrets of the shopping trolley
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Warren Buffett On Housing Market: I Was 'Dead Wrong' OMAHA, Neb. — Billionaire investor Warren Buffett said Saturday that he was "dead wrong" with a prediction that the U.S. housing market would begin to recover by now, but he remains optimistic about the nation's economy. In his annual letter to Berkshire Hathaway shareholders, Buffett said he is sure housing will recover eventually and help bring down the nation's unemployment rate. But he did not predict when that will happen. Investors eagerly await the letter from Buffett, 81, the so-called Oracle of Omaha, who built a roughly $44 billion fortune by following a steadfast, no-nonsense investing strategy. Buffett said housing "remains in a depression of its own," but he predicted, in typical plainspoken style, that the housing market will come back because some human factors can't be denied forever. "People may postpone hitching up during uncertain times, but eventually hormones take over," he wrote.
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8 Strategies for Launching a Brand Presence on Pinterest Charles Nicholls is an expert in ecommerce, web analytics, social media marketing and online buyer behavior. He is also founder and chief strategy officer at shopping cart recovery company SeeWhy. You can follow Charles on Twitter @webconversion and read his blog. Many marketers have heard of Pinterest, but despite this, most brands have yet to hop on the hottest new social network. In this article, we'll look at why Pinterest is important to brands and provide seven simple steps for leveraging brand presence on Pinterest. Pinterest has quickly become one of the top five referring traffic sources for several apparel retailers.
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In the 1960’s the “Madmen of Madison” Avenue were challenged as the age of television forever changed the advertising and marketing landscape. The arrival of color television in 1961 was rapidly becoming an integral part of the family home and engaged millions of people with captivating television shows, news as it happened and movies. The advertising agencies had to reinvent themselves as the new technology became widespread and by 1979 over 300 million televisions were occupying the corners of peoples living rooms. 50 years ago the choices of media were simple compared to today with essentially only a few media types. RadioNewspaperMagazineCinemaTelevisionTheatrePoster In 2012 we have a smorgasbord of media including CD’s, podcasts, blogs, online video, online photos, iTunes, satellite radio, mobile phone, tablets, email, Internet, TiVo and video recorders. Why Social Media Will Disappear
Language: English Bahasa Indonesia Bahasa Melayu Dansk tobybarnes: Lego has influenced & insp
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12 Big Ideas for the Financial Services Industry in 2012 - American Banker Magazine Article Banks know health care is a big opportunity. They are spending more than $100 million a year acquiring and building technology to process claims and other transactions for providers of health services, according to the Healthcare Information and Management Systems Society (HIMMS). But there's a lot more that banks could be doing, especially as more provisions of Obamacare—officially called the Patient Protection and Affordable Care Act of 2010—go into effect over the next two years. Besides serving as the payments vehicle for doctors, hospitals and health care plan administrators, banks could become central to a kind of "health-wealth" portal that many believe will be a major source of the $35 billion in health care savings that the White House projects the act will provide by 2013.
When Incentive Pay for Agency Performance Doesn't Work | Agency News
The Perils of Multitasking | time management redux The title says it all in this McKinsey piece from earlier in the year. While it is fashionable, expected and admired to multitask the reality is that it is counterproductive. The piece expands into a personal strategy to focus, filter and forget.
The Google Wallet continues to dominate the emerging field of mobile payments with its strong lineup of financial industry and merchant partners including Citi, MasterCard, Visa and First Data. We caught up with Rob von Behren, co-founding engineer for Google Wallet, this week to find out what's on the drawing board for this product in the coming year, as well as the company's overall technology philosophy vis a vis mobile payments. In 2012, Google will expand out its APIs to make it easier for third parties such as Groupon, merchants and banks to interact with the Google Wallet, von Behren says, noting that Google will not charge for the use of these APIs. "From Google's perspective, the wallet is an appliance for users," he says. "It should be able to hold whatever a user would want in it. Google Engineer Shares 2012 Plans for Google Wallet
Microsoft's successor to the XP operating system was not a hit with consumers. "For an operating system that took five years to create, Windows Vista’s reputation went down in flames amazingly quickly," writes the New York Times. "Not since Microsoft Bob has anything from the software giant drawn so much contempt and derision. Biggest Tech Fails This Decade: 12 Epic Product Flops
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