5 Key trends from SXSW 2012
Piers Fawkes Talks 5 Key SXSW Trends [Video]
During our trip to South by Southwest this year, PSFK founder Piers Fawkes sat down with the team at Leo Burnett to talk about the 5 “Need To Know” trends we were following at the festival. These include Co-Sharing , Me-TV , Social Pairing , Gaming for Good and Sonic Interface . Here, Piers talks about how Gaming For Good is cropping up everywhere but may not necessarily be the best platform for brands, and how the real essence of Co-Sharing is adding value and getting ahold of the best products for you.
The Sonic Interface Trend [Need To Know: SXSWi]
As we all begin to look forward to the interactive section of South By South West this March, PSFK has identified five key trends that readers should be monitoring during the festival. One of these trends, we have coined ‘Sonic Interface.’ The pervasiveness of electronics in virtually every aspect of daily life has prompted designers to rethink the way that people interact with their devices and the world around them.
2 of the 5 new techniques at SXSW this year in 2012 by Mar 30
Shazam Gives Out Recipes By Recognizing Baked Good Ads
General Mill’s Pillsbury has incorporated Shazam with their new TV campaign to target tech-savvy moms. The commercials can be identified by the popular smartphone to bring exclusive content to the viewer, such as recipes and product information.
Walmart’s Updated iPhone App Lets You Speak, Type & Scan To Add Items To Your Shopping List
Kinect-Powered Online Banking Logs You In With Your Face And Voice
Air Dictate app brings Siri's voice control to Macs, makes you feel just a little more important
Well, this was probably inevitable.
Voice Recorded Updates Let You Tweet Without Typing
Bubbly is a new iOS app created by Bubble Motion that allows users to send voice messages and tweets.
The Social-Pairing Trend [Need To Know: SXSWi]
As we all begin to look forward to the interactive section of South By South West in March, PSFK has identified five key trends that readers should be monitoring during the festival.
App Facilitates One-On-One Activites With The People You Care About
The digital product designers at Crush + Lovely have pointed us to Duet — a messaging app that helps one remember to “do things with people you love.”
I like this type of app as something that could be made to pair people in the arts, or of culture related activities. Though this might have too much of a romantic feel by Mar 22
Imagine combining Facebook with Yelp. Now filter out all the people in the network who live miles away and cancel the status updates you don’t need. Now imagine that you need a power drill, or a babysitter, and don’t always trust Craigslist to be the most reliable source.
Social Network Helps You Meet The Neighbors
The Me-TV Trend [Need To Know: SXSWi]
As we all begin to look forward to the interactive section of South By South West in March, PSFK has identified five key trends that readers should be monitoring during the festival.1 of the 5 new techniques at SXSW this year in 2012 by Mar 30
Eye-Tracking Takes Viewers Into The Stadium From Their Couch [Video]
Technicolor demonstrated their new technology called ‘Personalized Content Rendering’ at this year’s CES. The tech device is able to enhance the viewer’s experience of watching a wide-angle sporting match such as football, baseball or soccer.Google TV Updates YouTube Channel Surfing
Check-In App For Television Creates Virtual, Social TV Guide [Headlines]
this idea of watching and commenting on content all on a mobile device has many applications as mix this with pinterest and (in tools section) the app that can control multiple screens by Mar 22
Bacardi Uses Facebook Data For Interactive Online House Party Simulation
This is a very cool app that allows you to become part of a scene, has many applications for museum/sponsor apps by Mar 22
Lonely Planet Facebook App Concept Connects Travelers To Locals In Their Social Network
I liked the idea that this app was developed by Miami Ad School from BK. Having kids develop apps could be great promo tactic, & have implications with Tank Project by Mar 22
Smartphone Apps Crowdsource Music For Gap Store Based On Facebook Likes, Profiles & Votes
This app allows you to play the music you like at a store or venue using smartphone. Great applications and CI events or youth gatherings by Mar 22
The Co-Sharing Trend [Need To Know: SXSWi]
4 of the 5 new techniques at SXSW this year in 2012. I think this is has implications for WTP and others can hook up with them and have them run initaitives for WTP, instead of creating their own. by Mar 30
Springwise: A Peer-To-Peer Marketplace For Experiences
I love this concept of promting experiences via this site by Mar 22
Springwise | New business ideas, trends and innovation
This is an ideal tool to channel unique experiences by those people who want to create them. by Mar 22
The Gaming-For-Good Trend [Need To Know: SXSWi]
3 of the 5 new techniques at SXSW this year in 2012. I think this is key for WTP and others can hook up with them and have them run initaitives for WTP, instead of creating their own. by Mar 30