UPPERCASE. Negative space in logo design. It’s hard to beat a clever use of negative space.
Here are 35 or so logos that use white space well, along with the designers/agencies responsible. A.G. Ten logo design tips from the field. I’ve learned from quite a few mistakes during my time as a designer, and to save you from doing likewise, here are 10 logo tips I picked up. 1.
A logo doesn’t need to say what a company does Restaurant logos don’t need to show food, dentist logos don’t need to show teeth, furniture store logos don’t need to show furniture. Just because it’s relevant, doesn’t mean you can’t do better.