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The Anatomy of Going Viral [INFOGRAPHIC] Réseaux sociaux. Médias traditionnels et réseaux sociaux. How To Create the Perfect Facebook Fan Page » Techipedia. This article is updated.

How To Create the Perfect Facebook Fan Page » Techipedia

If you are reading this in 2011, please see the new how to build a perfect Facebook page article. This is a guest post by Jesse Stay, founder and CEO of SocialToo.com and all around great Facebook Fan Page coder. He’s volunteered to give away a copy of his recent book, FBML Essentials, to two readers. Scroll down to the end of the post for details on how to win. Marketers love Facebook. Panorama des médias sociaux 2011. Facebook serait dangereux pour la santé. Will Brands Shift Focus Away From Facebook?

Facebook is a public company.

Will Brands Shift Focus Away From Facebook?

Perhaps you’ve heard. For years, the social network has been a tremendous way for businesses to promote themselves and their products and services to customers and prospects for free, by way of Facebook Pages. There has been quite a bit of controversy, especially in recent weeks, about how many of a Page’s updates are making it to their fans’ News Feeds, as Facebook pushes its monetization efforts (like promoted posts), which are essential for the company to make shareholders happy. The bottom line is that Facebook needs to have a substantial bottom line. That means getting paid by advertisers, even if they offer free advertising, in a sense. Is Facebook the best way to get your messages to customers and fans? Meanwhile, some Page owners are finding that their messages are getting through to their fans less often. 70% des pages Facebook de marques sont inactives.

La guerre du reach, on vous on parle depuis des semaines.

70% des pages Facebook de marques sont inactives

Snsanalytics. La "fan-attitude" sur Facebook, étude du phénomène. Dans le cadre du lancement d'une nouvelle session de sa solution optimisée mobile fanObserver, Harris Interactive dévoile les résultats de sa dernière enquête de cadrage sur les internautes français fans de pages Facebook.

La "fan-attitude" sur Facebook, étude du phénomène

Benjaminferran: Les statuts sponsorisés de... Réseaux sociaux et politique. Médias Sociaux. Réseaux sociaux. Ereputation. Le Community Management pour les Nuls : le cas @oms_tshirt. OH Oui je n’ai pas résisté.

Le Community Management pour les Nuls : le cas @oms_tshirt

Cela me donne l’occasion d’expliquer un petit peu plus le métier que j’exerce et que tout le monde pense connaitre une fois un compte twitter ouvert. Réseaux sociaux. With beauty and brains, New MySpace seems too good to be true (review) A funny thing happened after my drive home from a Los Angeles press junket where MySpace executives Tim Vanderhook, Chris Vanderhook, and Justin Timberlake gave members of the media a detailed tour of the yet-to-be-unveiled site: I changed my mind.

With beauty and brains, New MySpace seems too good to be true (review)

While dictating detailed notes into my iPhone during the drive, I decided that the second coming of MySpace is like an extremely beautiful woman who also possesses the intelligence of a scholar — too much to absorb. If you can have too much of a good thing, the reincarnated MySpace is that thing, I reasoned. But when I sat down to write this story and actually started exploring MySpace and its 53 million tracks, I got lost in the experience. Suddenly, the words of the executive brothers from earlier in the day came back to me. “You give users a couple of days and they become hooked,” CEO Tim said. He’s right. Gushing aside, there’s a full review to be had, not all so glowing, so let’s get to it.

Médias-sociaux. Pinterest : les comptes entreprises sont arrivés ! October 2012 Social Media Report: Facebook Pages in France. Foursquare Adds “Recently Opened” Section To Its iOS App To Promote New Businesses. Promoting new businesses on social services is all the rage these days.

Foursquare Adds “Recently Opened” Section To Its iOS App To Promote New Businesses

Ask Twitter. Today, Foursquare is getting into the act by adding a new section called “Recently Opened” to its iOS app (no word yet on Android updates). The hope is that you will try out some new venues within Foursquare and potentially like them…and continue going there. Sounds great for a new business, right? It’s good for Foursquare, too, because it can now build relationships with venues at a very early stage, hoping that they stay on the platform for the future. PEARLTREES, et si c'était l'outil de curation par excellence ?

Pearltrees, socializing and curating content on the web. Content of any type is not useful unless you can find it, organize it and interact with it.

pearltrees, socializing and curating content on the web

In the enterprise companies have tried many different schemes to try and get business content collected in a central repository, organized, tagged, version controlled, and searchable. This has often taken the route of "content management" systems. Content management systems to varying degrees, do an adequate job of getting some content into a controlled system environment. There are challenges with content management systems on two fronts though, getting content into the system in the first place (getting employees to participate in inputting content in some way) and getting the right content into the hands of the person who actually needs it. Search helps find content and tagging can increase searchability of course, but the whole system is only as good as the ability to input and tag the content, which inherently requires broad participation.

The concept is fairly simple really. Pearltrees: la nouvelle perle des accros du web. Pearltrees brings curation to next level, adds Team feature. As the Internet grows, finding content that's relevant to you becomes tougher.

Pearltrees brings curation to next level, adds Team feature

Sure, there's your basic Web search and then there's aggregation, similar to what Google and Yahoo do with news headlines. But another form of information discovery is starting to gain some momentum: curation. Just about a year ago, I wrote a post about a French company called Pearltrees, which was just launching a service that was best described as bookmarking, but with a social twist. The idea is simple, really. When I come across something on the Web that interests me, I "bookmark" it in Pearltrees. Pearltrees Dives Into Social Curating With Pearltrees Team. Content curation and mapping service Pearltrees has decided to focus on the fact that people want to do things in groups and has as of today upgraded its core product with a groups functionality, called Pearltrees Team.

Pearltrees Dives Into Social Curating With Pearltrees Team

Now accesible just by logging in, Pearltrees Team allows you to hook up with other people in order to create a Pearltree collaboratively in realtime. Ideally this goes down as such: You really care about fashion so you search for fashion in the Pearltrees search box and are confronted with really elaborate visual cluster displays of fashion blogs, each blog its own “pearl.”

You decide that anyone who likes The Sartorialist is probably a good egg and click on the puzzle piece in the Pearltrees detail window in order to ask if you can join the team. If the team leader accepts, you then can see all the Pearltree curation happening as it happens as well as as comment on individual Pearltree decisions. Comprendre le langage Twitter. Mis à jour le 5 janvier 2016 Twitter est un petit monde à part, où est utilisé un vocabulaire – ou plutôt un jargon – qui peut paraître abscons aux débutants. Voici les définitions des principaux termes que vous risquez de rencontrer. Twitter Vs. Google In Intent Retargeting. Bloomberg / YouTube Velti's Krishna Subramanian We don't know how big Twitter's mobile ad revenue stream is -- there are conflicting reports -- but eMarketer puts it at $130 million for 2012. We do, however, know that Twitter offers advertisers one major advantage that clients on Google often don't get: The universal ability to target users by buying a rival's trademarked brand name.

Baiser et payer avec twitter, nouvel eldorado. Le porno dont twitter est le héros L’industrie de l’édition est en crise, voilà qui n’est pas un scoop. La presse papier subit une érosion inéluctable de ses ventes, le CD agonise, le DVD est déjà has-been. Les ventes électroniques ne sont pas vraiment au rendez-vous : la vidéo à la demande (VOD) ne compense pas la chute du marché des DVD (au plus bas depuis 2004), la Fnac ferme son son service de musique en ligne et la presse se cherche un modèle économique sur interne sous perfusion gouvernementale. Tirer le meilleur parti de Twitter.

Au total, une quinzaine de personnes ont contribué à cet ebook. Facebook, Twitter, et les rites d’initiation : bien accueillir ses utilisateurs pour mieux les retenir.