The Ultimate List: 50 Local Business Directories. What is a business directory?
A business directory is an online list of businesses within a particular niche, location, or category. One way local businesses can get found by online searchers is through inclusion in business directories. Today, Google is inserting itself between consumer and local business websites much more often. You need look no further than Google My Business conversion points, AMP, and featured snippets for proof. So it makes sense to get your local business information into the places people are already going to find businesses like yours, rather than simply hoping they'll find you in search results. The 2013 Local Search Ecosystems (and a GetListed Upgrade) 5 Link Building Tactics to Improve Your Local Rankings. Why Should We Care About Local Link Building?
David Mihm’s Local Search Ranking factors, 2012 Earlier this year David Mihm released the 2012 edition of his annual local search ranking factors. Because I spend about half of my life on local optimization, I refer to this bible of local search on an almost daily basis. According to the bible, there are several reasons you should care about local link building: #5 off-site local ranking factor: Quality/Authority of Inbound Links to Domain #6 off-site local rankings factor: Quantity of Inbound Links to Domain from Locally-Relevant Domains #8 off-site local ranking factor: Quality/Authority of Inbound Links to Places Landing Page URL #1 on-site local ranking factor: Domain authority The Venice Update Has Changed Search by Localizing Organic Search Results If you work with local businesses, you have seen first-hand the impact of the localized universal results that Mike Ramsey covered in his post on the Venice update.
Now, Let’s Go Get ‘Em. Local SEO Best Practices for Ranking in Google +Local. Local Pack/Finder Ranking Factors Google My Business Signals (Proximity, categories, keyword in business title, etc.) 25.12%Link Signals (Inbound anchor text, linking domain authority, linking domain quantity, etc.) 16.53%Review Signals (Review quantity, review velocity, review diversity, etc.) 15.44%On-Page Signals (Presence of NAP, keywords in titles, domain authority, etc.) 13.82%Citation Signals (IYP/aggregator NAP consistency, citation volume, etc.) 10.82%Behavioral Signals (Click-through rate, mobile clicks to call, check-ins, etc.) 9.56%Personalization 5.88%Social Signals (Google engagement, Facebook engagement, Twitter engagement, etc.) 2.82% Localized Organic Ranking Factors Introduction Another year, and another Local Search Ranking Factors survey is here.
My apologies for being late with it again. My thoughts and summary of the survey results can be found here on the Moz Blog, and I would love to hear your thoughts and questions in the comments section here. Definitions.