6 More Content Curation Examples Illustrated. Following on the popularity of my original post “6 Content Curation Examples Illustrated”, here’s another 6 examples of outstanding content curation for different uses cases aross the web. 1.
Content Curation for Recruiting In order to improve their brand visibility, 3M has added a widget for curated content their careers page. This widget (highlighted in blue) contains selected curated news articles which mention 3M in a positive light. Because this is not for a major branding or thought leadership initiative, and a simple value add to their microsite, they decided to implement this as a widget rather than a full-blown microsite. 2.
Adobe runs and maintains CMO.com which targets Chief Marketing Officers. 3. Overture Networks runs a CNN like site entitled Carrier Ethernet News. 4. SmartBrief produces 25 industry specific daily newsletters with curated content from around the web. 5. 6. Recently the Yankee Group, a major IT market research and analyst firm, relaunch 4G Trends. Real-Time News Curation - The Complete Guide Part 3: Types And Real-World Examples. Part III: Curation Types and Real-World Examples There exists many types of curation, and many ways to interpret what curation really is.
As I have attempted to illustrate in Part II of this guide, in my own view, aggregation is automated and it is not the same as curation. As I wrote, "aggregation is automated, curation is manual". This does not mean that curation does not need or can do altogether away of any form of automated aggregation or social-based filtering. These are in fact fantastic and irreplaceable tools for any serious content or news curator. That is, curation for me, is by definition human-based. 1. 2. 3. 4.
But I also do recognize I am venturing in some uncharted new grounds and I am therefore open to question and evaluate my own above viewpoints also from other perspectives. "I believe that there is a role for trusted curators of news, people who have unique access or unique insight, who can get to news more quickly than anybody else, or dive into it more deeply. Content Curation Primer. Photo by Stuck in Customs What is Content Curation?
Content curation is the process of sorting through the vast amounts of content on the web and presenting it in a meaningful and organized way around a specific theme. The work involves sifting, sorting, arranging, and publishing information. A content curator cherry picks the best content that is important and relevant to share with their community. It isn’t unlike what a museum curator does to produce an exhibition: They identify the theme, they provide the context, they decide which paintings to hang on the wall, how they should be annotated, and how they should be displayed for the public. Content curation is not about collecting links or being an information pack rat, it is more about putting them into a context with organization, annotation, and presentation.
People and organizations are now making and sharing media and content all over the social web. Content Curation Provides Value from the Inside Out Getting Started.