Landing Page Tutorials and Software. The SEO Success Pyramid. John Wooden, the greatest basketball coach ever, never talked to his teams about winning.
He talked to them about preparation and about the process of becoming a great team. Wooden’s philosophy on coaching (and life) is summed up in the “Pyramid of Success,” which beats the tail off all that Self-Help Guru junk you see peddled in books, on blogs, on daytime chat shows, and on late night TV. I was lucky to hear Coach Wooden speak about the Pyramid of Success while I was a student at Pepperdine University; to this day, it’s one of the best speeches I’ve ever heard. (Seriously, if you don’t know what his Pyramid of Success is, visit CoachJohnWooden.com.) What’s all this have to do with SEO and online marketing? I would never compare myself to John Wooden, but I do like teaching others about online marketing. SEO Success Pyramid What’s It All Mean? Commitment: Every successful project I’ve ever worked on has involved a client whose team is enthusiastic and engaged.
21 Awesome Ideas to Grow Your Email List. Below are 21 ideas for offers that can help dramatically increase the size of your email list and lead conversion volume.
Educational / Informational Offers These types of offers tend to be a sweet spot for B2B businesses, because B2B sales tend to be highly considered purchases. However, educational offers can also be useful for high-ticket B2C or enthusiast markets like fly fishing, racing, or technology. In other words, if your consumers think before they buy, you should think about these types of offers. eBooks – “Download our comprehensive guide to inbound marketing and ecommerce ” Whitepapers – “Understand how to nurture your email list” Buyer's Guides – “Which LED underbody kit is right for you?” Free Stuff Offers Everyone loves free stuff. Contests - “Send us your cutest dog picture; cutest picture wins free doggy day care!” Coupons and Deals Like with the free stuff offers above, everyone likes to feel as though they are getting a good deal. Events Programming Required.
10 Steps To Writing Better Web Content. Your Web content is in a constant battle against a number of variables competing for your readers’ attention: A link to another website, the back button, their task at hand, the size of their monitor, the number of hours in the day.
Number Crunchers: Who Lost In Google’s “Farmer” Algorithm Change? On Thursday, Google announced a major change to its search algorithm, designed to weed out shallow and low-quality content from its top search results.
Content farms were seen by many as the target. How to Write a Press Release, Press Releases, Sample Press Release Template. The Best Free and Paid Press Release Websites...and When to Use Them - Membership Software from SubHub - Membership Site Experts. Publishing your press releases online can provide valuable inbound links, drive traffic and increase your chance of being found by the search engines.
It can also be a complete waste of time. We have experimented using many of the services and other ways of getting press coverage and this is what we have learned: Make sure you have something that is newsworthy to say. Keep it under one page long. Never use a press release as a blatant promotion for your products or services. Using Press Release Websites There are dozens of press release websites. Only use PR sites that: Is Your Business Still Chasing Google? How to create your own hCard « The Paisano® Posted by Doriano "Paisano" Carta in WebDesign.
Tags: code, hcard, WebDesign trackback I’ve always hated the fact that we still, for the most part, have to manually input contact information from a website that we want to keep in our address book. How is that possible in these incredible web 2.0 days with all of the social networking websites and new technologies popping up all over the place? You know the drill, you’re surfing the web and you go to the Contact Us page for a vendor or client and you do the old copy and paste trick and then it always winds up as data entry in your address book.Well, that could all be a thing of the past thanks to the hcard. Visualize Social Media Data. If you know me, you know I’m a very visual person.
I learn by watching, I enjoy pictures so much I do photography in my spare time, and, the data geek in me loves infographics. So, I started poking around looking for some cool infographics and found some in the social media space. Facebook Paul Butler, part of Facebook’s data infrastructure team, took just 2% of Facebook’s user data (10 million records) and compiled this beautiful image that shows how we connect within our countries and around the world. While it looks a lot like a map of airline routes, its’ really a map of our human relationships. LinkedIn LinkedIn is also demonstrating their use of the massive amount of data they’ve collected with Linkedin Maps. Here’s a quick video about the maps. And, here is my LinkedIn Map: You can get your own LinkedIn Map here. Twitter Finally, here is a fun Twitter infographic by Hubspot. B2B Content Strategy, Content Marketing Solutions & B2B Social Media. Deana Goldasich. That new social network, WordPress widget, plug-in, app or online doohickey that everyone’s buzzing about looks pretty sweet, huh?