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Iwipa: HTML + iframe + FBML - Demo iwipa Page. Social media news and business strategies blog. Social Media. Viral Content: Why We Share Some Things and Not Others. There’s been a lot of talk lately in the bustling world of journalism about why some newspaper and magazine content goes viral and other bits fall and fester.

Viral Content: Why We Share Some Things and Not Others

As the print industry slowly wanes, magazines and newspapers are hyperaware that online, they have greater control over how their content is received, thanks to quick turn over and tangible reader reaction (I hear these discussions all the time at my day job). They all know that some of their content gets tweeted more than others. Some of it hits Digg like crazy, some shows up on Reddit. Surely, there are some common denominators for the good stuff, right? This is a question the magazines and news rags are all asking, all tightly crossing their fingers that some deeply mysterious algorithm exists that bears the secret to the Almighty Viral Content.

This problem is best approached in two steps. First, why do people share? Second, what do they share? Cats. The tweet counts per minute of a New York Times article. Top 10 Small Business Facebook Pages: 2011 Winners! Small businesses can stand out in a big way with Facebook.

Top 10 Small Business Facebook Pages: 2011 Winners!

If you’re looking for some creative examples of Facebook pages from the small guys, look no further! More than 1400 nominations came in from our contest. Our panel of Facebook experts carefully reviewed the nominees and finalists, analyzing their landing pages, engagement, reader involvement and creative use of promotions (among other things). None of these businesses have huge budgets, yet they have all achieved amazing success. Spread Button. FaceBrands.ro - Romanian Brands on Facebook. Better Facebook Fan Page: Essential Tips, Apps and Examples. Facebook has changed all of our lives.

Better Facebook Fan Page: Essential Tips, Apps and Examples

Whether you’ve ever had an account or even visited the website, it’s difficult to ignore the hundreds of Facebook’s “Like” and “Share” badges seen all around the modern web. The blogosphere is constantly buzzing with comments and shares over Facebook. Knowing the popularity of Facebook, it’s commonplace to create a fan page for any community or website launch. This provides an outlet for your fans to get together in one place to share ideas, photos, questions, and reviews. This type of marketing works in any corporate or personal situation, thus it’s perfect for businesses and events. In this particular post, I’ll be going into a few useful tips to put together an amazing fan page. Shortcut to: Benefits of a Fan Page. 10 Twitter Tools Used by Social Media Experts. With so many Twitter tools out there, it’s hard to know which ones to trust with your Twitter account management.

10 Twitter Tools Used by Social Media Experts

So why not take a look at what the social media and industry experts are using! Here are ten Twitter applications and tools used by some of the top Twitterers. The following list is presented in alphabetical order: Bit.ly Bit.ly is just a URL shortening service right? Buffer Buffer is deemed the smarter way to tweet, and is used by @tweetsmarter, @jaybaer, and @askaaronlee. CoTweet CoTweet, used by @nealschaffer, @chrispirillo, and @emarketer, is considered a Twitter marketing tool for companies who want to engage, track, and analyze conversations about their brand.

HootSuite HootSuite is one of my personal favorites as far as Twitter management is concerned, and is also quite popular amongst the social media elite including @chrisbrogan, @tweetsmarter, and @tamar. Paper.li. The ultimate guide to the Facebook Edgerank algorithm. EdgeRank is one of the most important algorithms in marketing.

The ultimate guide to the Facebook Edgerank algorithm

Despite this, very few people have heard of it and fewer still can claim that they fully understand it. EdgeRank is the name of the algorithm which Facebook uses to determine what appears in their users’ news feeds. Yes, You Really Can Build Links With Twitter - Whiteboard Friday. Since Rand discussed a scammy link building tactics last week, he decided to tackle a good method that anyone can do.

Yes, You Really Can Build Links With Twitter - Whiteboard Friday

This week Rand has 8 tips on how you can build links using Twitter, yes Twitter! Rand discusses what methods he sees generating links and how you can use them. 10 Reasons Your Small Business Should Have a Blog. As I’ve written previously, your small business website is the most powerful tool in your digital marketing arsenal to sell your company’s services.

10 Reasons Your Small Business Should Have a Blog

While I did give a brief mention in that post that your small business website should have a blog, I wanted to go through some of the reasons why this is so vital. Here’s 10 basic reasons your small business should have a blog: Prove you’re ahead of the curve Do your competitors have blogs? Guaranteed at least some of them do, and you can bet that potential clients are reading them. If a client was looking for a cutting-edge company to employ, having a well-written, professional blog would definitely be a nod in that direction. Demonstrate authority The top minds in every field are blogging as independent professionals. Share case studies Your static website can only say so much without becoming bloated and busy.

Two examples of fantastic industry leading blogs are the TopRank Blog (marketing) and the Signal to Noise Blog (web development). How to track Facebook ads using Google Analytics? Last month, we kickstarted our Facebook ad campaign.

How to track Facebook ads using Google Analytics?

But we have been struggling to get good analytics from that campaign because we just couldn’t get Google Analytics to recognize and categorize all the traffic coming from the Facebook ads. Yes, it is easy to measure the Impressions and Click Through Rates (CTR) within Facebook, but we wanted more than that. We wanted to measure pageviews, demo views, sign up rates etc once the traffic lands on our website. So, why is this so hard? Because Google Analytics, for some reason, doesn’t recognize the “source” of the traffic coming from Facebook. I thought that this has got to be a very common problem. And finally, today I figured out the correct solution to this. 1. 2. Top 20 Restaurants Facebook Business Pages [List] Hilinsky Consulting Social Media Blog. We build custom apps for the web and mobile.

Hilinsky Consulting Social Media Blog

Clients Joie We built a custom Magento module for Joie. Contact. How To Build A Facebook Landing Page With iFrames. I know it has been on your mind lately: How do I build a landing tab on Facebook now that FBML is gone?

How To Build A Facebook Landing Page With iFrames

What are iFrames anyways? Is this now in the hands of super-geek programmers only? Can Francisco from SocialMouths write another one of those spectacular posts like he did with the Facebook FBML Landing Tabs? Well, that post I mention has 44,405 pageviews in 4 months. It represents 10% of the total pageviews. How to Get More Facebook Likes for Your Website and Fan Page. Facebook Likes are a powerful way to get website visitors to socially engage with your brand.