Project Re: Brief by Google. Creative Sandbox by Google. Storage.ted.com/aws/TED-Ads-Worth-Spreading-Report.pdf. What Do Advertising Agencies Do? I wrote this Viewpoint thing for the current issue of the ONECLUB magazine.
You can also see it on their website. You Download What Do Advertising Agencies Do? TIGS as a convenient portable document for Kindle viewing, perhaps. Or read it here> Outside of the industry, it is little recognized that advertising agencies do not actually make television commercials—this is outsourced to production companies.