Three kinds of people you'll meet through Pinterest's News Tab | Curalate Insights: Pinterest, Instagram Analytics & MarketingCuralate Insights: Pinterest, Instagram Analytics & Marketing. Everyone is trying to crack the code on how we will we shop, interact, and connect differently in 2014. I’ve pulled together predictions and insights from smart marketers at Adobe, eConsultancy, Futurebrand, and eMarketer to help prepare your brand for 2014. 5 Predictions For What The Best Brands Of The Future Will Look Like By Ariel Schwartz for Co.Exist While most of the prediction articles examine lessons from 2013 to determine where 2014 will lead, FutureBrand – a UK creative consultancy – takes a different approach.
They created a virtual market where participants or “traders” were encouraged to buy and sell shares of global brands based on their potential for growth. The upcoming trends are: The end of bling. 5 New Year’s Resolutions for Marketers By Adobe Marketing Cloud for Mashable After crunching 2013 numbers, the Adobe Digital Index team has issued the following five challenges to marketers for 2014: Produce more video content. “‘Smartphone use is more or less continuous. Pinterest - The Social Media Darling Of 2012: Infographic. Pinterest Joins Twitter And Facebook As The Newest Self-Expression Engine. Get ready to start hearing a lot about Pinterest. From the New York Times to The Wall Street Journal to XOJane it seems like more people in the mainstream press are covering and integrating Pinterest into their day to day media consumption habits than us covering the niche tech vertical.
To give you some idea of how hot this product is, know of any other invite-only beta that has over 1.5 million active users on Facebook? Despite the whispers of Instagram-levels of user growth and elite investor interest, the tech press hasn’t yet quite caught on to the Pinterest phenomenon. Why not? Well aside from the fact that founders Ben Silbermann, Paul Sciarra and Evan Sharp are super press shy (and that women users, who are still sadly marginalized, are first on the bandwagon), the site touts itself as a “virtual pinboard” — and no one has any idea what that means.
This quirky choice of catchphrase is problematic with regards to user onboarding. Exactly. Vision Board image: Wisewellwoman. 5 Ways to Use Pinterest as a Community Building Tool. Everyone is talking about Pinterest, the social “pinning” site used to share, well, anything. It’s a little early to say, but judging by the buzz (and the amount of people posting about Pinterest on their blogs), it has a good chance of becoming the top social site for 2012 and perhaps the next big thing.
Pinterest is different from your Facebook, Twitter or Google plus because it’s not about posting a sentence or paragraph in hopes of starting a conversation. Instead, folks post images of things that interest them and that’s what gets the conversation started. At this point, most of the people I follow on Pinterest are talking about food, fashion and home, but the sky is the limit. Pinterest is giving us an opportunity to share our interests and find other people who enjoy the same.
It’s also giving me an opportunity to see another side of my social media friends. Still, I have some ideas… 1, Learn About Community Members 2, Start a Brand Board 3. 4. 5. How are you using Pinterest?