Un mois plus tard : 3 leçons à retenir de la mise à jour Panda de Google | Le blogue de DNCOM Marketing. Google?s Panda Update Rolls-out To UK ? Searchmetrics Suite Blog. By Marcus Tober As you’ve probably read somewhere recently (or maybe you were impacted by directly), Google released the “Panda Update” – labelled the “Farmer Update” Thursday February 24. Thanks to our leading SEO analytics software, the Searchmetrics Suite, we were able to show which websites were both negatively and positively impacted by this update. Check-out the full post here.
Google’s Panda Update now hit the UK However, as we quickly realized, the update was only released for Google.com. We’ve performed an analysis with millions of different keywords in the short -and longtail of the impact of this update. The update is made every week and we can definitely confirm that the update has hit the UK – in a big way. eHow.com and co.uk lost more than 50% Surprisingly, ehow.co.uk and ehow.com has lost more than 50% in terms of visibility and the alarm bells are probably going off at Qype.co.uk which has lost a whopping 96%!
Some interesting graphs (click to enlarge): High-quality sites algorithm goes global, incorporates user feedback. Over a month ago we introduced an algorithmic improvement designed to help people find more high-quality sites in search. Since then we’ve gotten a lot of positive responses about the change: searchers are finding better results, and many great publishers are getting more traffic. Today we’ve rolled out this improvement globally to all English-language Google users, and we’ve also incorporated new user feedback signals to help people find better search results. In some high-confidence situations, we are beginning to incorporate data about the sites that users block into our algorithms. In addition, this change also goes deeper into the “long tail” of low-quality websites to return higher-quality results where the algorithm might not have been able to make an assessment before.
Based on our testing, we’ve found the algorithm is very accurate at detecting site quality.