Curation
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In December I had the pleasure of visiting the The Hague headquarters of Shell , courtesy of @ hansdezwart , their Innovation Manager for Global Learning Technologies. After a long Twitter “courtship”, we finally met IRL at Online Educa in Berlin (#oeb11) and found we indeed had lots of shared interests. One of the things I wanted to know more about was his use of Yammer to improve team connections and collaborations. I was lucky enough to have a personal demonstration and discussion, but you can read all about his Narrating Your Work project on Hans’ blog . Sharing As we were talking, we hit upon an activity we both do, that is not strictly part of our job but seems to have evolved naturally.
The thing that amazes me most when it comes to what is supposedly "news and content curation" on platforms like Scoop.it, is that some of the most popular and trafficked channels have nothing to do with curating a topic for a specific audience. Why? Because if you look at the supposed "curation" done on these channels, it is nothing but simple and often very superficial picking and unrestrained sharing of links with absolutely no concern for checking, verifying or let alone reading what is being posted.
As many of us know, in the social media marketing game content is king! Without anything to Tweet about or post about on Facebook our communities would fall by the wayside and our customers would stop listening to us. For most brands, the first question that must be answered before starting a social media strategy is “Where do we find good content to post about?” Creating content can be very expensive and time consuming. Most marketers cannot rely on their own content alone to fill an editorial calendar and to keep the conversation moving forward. Instead, you have to play the role of curator to ensure people find value in following your brands’ feeds.
Posted on February 14, 2011 by william Image via Wikipedia Any hype period has its share of buzzwords.
It seems that old is new again in terms of individuals using the title, “community manager” when it comes to social media marketing and social networks. One of the fundamental roles of a community manager at the present time is being a good content curator. Content curators fuels the community to engage to become “more social” and participate in discussions.
This report from the ARL came out yesterday. It is “ New Roles for New Times: Digital Curation for Preservation .” Authored by Tyler Walters and Katherine Skinner, the report looks at how libraries are developing new roles and services in the arena of digital curation for preservation. The authors consider a “promising set of new roles that libraries are currently carving out in the digital arena,” describing emerging strategies for libraries and librarians and highlighting collaborative approaches through a series of case studies of key programs and projects.
by Chief product officer Lewis Dvorkin writes about how Forbes magazine is evolving as the traditional role of editing is changing. Forbes writes, “The Forbes news experience, like so many others, is evolving, but we remain steadfast in our focus on editing, or curation. The thing is, our competitors look different.
Welcome to the legacy Media1derland blog site. Please visit our new site for the latest on performance improvement for today’s workplace. In my previous blog post, Your New Role: Learning Content Curator , I underscored the need for corporate learning professionals to begin to let go of content creation and start nurturing a content curation mindset. According to global marketing strategy guru Rohit Bhargava , a Content Curator is someone who continually finds, groups, organizes and shares the best and most relevant content on a specific issue online. As content curators for corporate learning, we are tasked with providing context and filters for learning content that not only guide learners to the appropriate formal learning opportunities, but also timely informal assets their peers and managers develop and publish.
I’m guessing that a lot of you think that now – right now – is a golden age of creation. And in many ways, it is. It’s never been a better time to make art of all kinds, from video games – my own art of choice – through books to filmed entertainment and beyond.