Media engagement

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Social media is broadening, more channels are added every time and sometimes hard to keep track which channel is good for which type of communication.

How To Create Social Media Engagement -

http://www.viralblog.com/social-media/interaction-or-engagement-through-social-media-channels/
http://socialmediatoday.com/taylorellwood/267075/what-engagement-social-media-really-means

What Engagement in Social Media Really Means

The word engagement is thrown around a lot in social media as a way of describing what people should do.
http://marketingconversation.com/2011/07/22/the-intimidating-realm-of-social-media/ Social media continues to have a large effect on how companies operate.

The Intimidating Realm of Social Media

http://socialmediatoday.com/laurelpapworth/277499/7-levels-social-media-engagement

7 Levels of Social Media Engagement

There are seven stages to social media engagement from shallow monitoring to deep peer to peer economies. How deep is the rabbit hole of social media? Is your organisation doing the minimum they can do, or are they quite advanced?