Social media discussion
Learn Blogging & Social Media -- Blogging Basics 101
I receive a lot of questions about various points of etiquette with regards to social media. An Insider’s Guide to Social Media Etiquette
The Harvard Business Review published the results of a survey of how companies are using social media channels. Harvard Report On How 2100 Companies Using Social Media
The Social Media Strategist Series is supported by StrongMail, which helps marketers forge meaningful, profitable and long-lasting connections with customers through e-mail marketing and social media. Learn more here. 24 Professional Events & Organizations for Social Media Strategists
How to Gain Competitive Insight With Social Media Are you looking for that competitive edge? Want to know what your peers are up to? Using social media to research competitors can provide useful information for any business looking to .
10 Interesting Social Media & Blogging Stats
Social Media Is Free: Social Media Marketing Is Not I’ve heard this constantly from self-professed social media marketing “gurus”: social media is free!
Frank Marquardt is director of Content Strategy at The Barbarian Group, a digital services and creation company with an almost radical devotion to Internet culture and nice red Swedish Fish™. Good, smart, fun and relevant content should be at the core of any social media strategy.
UPDATE: If you would like to view my Social Media Consulting Rate Sheet to see what I charge for my services, please click here. How much does Social Media cost companies in 2011? | MackCollier.com
The 5 Critical Errors Most People Make When they Start Using Social Media for Business
Marketing Magic: How Kraft Built a Thriving Social Community Around Cream Cheese Asking kitchen-savvy women to not only invent their own dishes, but also shoot, edit and upload videos to a contest website seems like a recipe for disaster. But when Kraft invited women to do just that in its latest online promotional campaign for Philadelphia Cream Cheese, it got about 5,600 more responses than the 400 it set as its goal. With Paula Deen at its helm, what was intended to be a one-year campaign blossomed into a thriving social network of more than 30,000 women.
HOW TO: Get the Most From a Small Business Social Media Presence Scott Gerber is a serial entrepreneur, angel investor, public speaker and author of Never Get a "Real" Job: How to Dump Your Boss, Build a Business and Not Go Broke.
8 Social Media Metrics You Should Be Measuring Do you think social media measurement is only about return on investment (ROI)?
B2B Social Media Resources People ask me about business-to-business social media questions all the time. I usually have great answers, and then they ask me about case studies. At moments like that, I just dip into my collection of case studies on Delicious.
How Social Media Marketers Can Convert Attention Into Action Brian Solis is the author of Engage, and a leading authority in digital branding and marketing. Connect with him on Twitter or Facebook.
Social Media Metrics If you want good social media metrics to track, be sure to pick the right ones.
Why Building a Community is So Hard for Business Bloggers One of the challenges that business bloggers tend to have is with community building.
Online Database of Social Media Research
Social media policies and guidelines provide your business a framework to carry out your social media strategy and implement your social media tactics. They can also have a direct impact on the success of your social media endeavors. How to Create Social Media Business Guidelines
Seven Important Social Media Trends For The Next Year
Going Beyond Social Media Reach
10 Emerging Social Platforms and How Businesses Can Use Them
How to Measure Social Media’s Impact on Customer Retention
How to tell if your Company is Advanced: 10 Criteria Of Social Business Maturity
HOW TO: Respond when Social Media Attacks Your Brand
Are You Using Social Media as Social Proof?
How Big Brands Employ Social Media Marketing - An Andy Sernovitz Interview
9 Ways to Sell Social Media to Executives
7 Steps to Measuring Your Brand's Social Media Health
Gap Offers 25% Discount for Foursquare Checkins
Checkins + Group Buying = Location-Based Swarm Deals
How Facebook Changes Marketing And Sales - Forbes.com
Spying On Competition Using Social Media
Introducing Social Media Examiner TV
Why Foursquare Drives Business: What You Need to Know
Top 16 Unusual Foursquare Badges
The Most Popular Brands on Foursquare
Why You Need to Monitor and Measure Your Brand on Social Media
Get People to "Like" Your Facebook Page
Event Marketing With Social Media
When YOU Are the Brand
The Myth of Beautiful Website Design
5 Things I Learned In My First (Almost) Two Years Of (Almost) Fu
7 Ways to Use Psychological Influence With Social Media Content
7 Ways Journalists Can Use Foursquare
Top 5 Social Media Myths Debunked
Social Media Stats | Get On The Map
4 Ways Measure Social Media and Its Impact on Your Brand | Socia
How Real Estate Pros are Using Social Media for Real Results
Beyond the Checkin: Where Location-Based Social Networks Should