MoMA’s Recycled Material Plush Gorillas. Email What’s a cute and cuddly way to support humanitarian efforts and animal rights at the same time? Consider the recycled fabric gorilla plush toys, designed by the Eco Party Mearry Design Team for MoMA. “Made from recycled cloth, these lovable stuffed animals are meant to resemble the Highland Mountain Gorilla, an endangered species…” Making the packaging (above) seem a bit odd. “Each doll is sewn by hand and benefits economically disadvantaged single mothers living in South Korea.” “Our products are produced from objects and materials with a past. . + Recycled Cloth Gorilla Plush $28 (via MoMA Store) + NYTimes article on the plight of single moms in Korea. The Designer’s Guide To Packaging « The Designer's Survival Guide – Edited & Curated by Richard Baird. Posted: | Author: Richard Baird | Filed under: Design Survival | 1 Comment A guide to help new designers manage their packaging projects.
Advice provided by industry professionals, edited and curated by Richard Baird. Requesting production quotes When requesting a packaging quote make sure you’re exact with regards to specifications, seemingly small changes can often have a significant impact on costs. Do you need any post-press treatments such as foils or varnishes? What inks do you plan to use? Provided by @richbaird Don’t be afraid to do something out of the ordinary When designing a new package or packaging system, you might be inclined to design something in the same style as what’s out there already. Provided by @MTravisDesign Understanding conventions Saturation of materials and print processes It’s important to identify and understand the conventions that have, over time, lost their effectiveness through widespread saturation.
Environmental considerations Inclusivity Suggested by @Knotrune. Things to Consider When Designing Product Packaging > Tips for Small Business - InConcert Financial Group. In the retail market a great looking label, a unique container design or even the 'Made from recyclable materials' message, may just be the thing that hits a customer's 'buy' button. Packaging is all about promoting your product and how well it's done is critical to sales success. If you don't want to see your products languishing on the shelves, give them a critical appraisal with the following points in mind. Does it stand out on the shelf? Begin by looking at the packaging of similar items already on the market. For smaller manufacturers, packaging is often the only 'advertising' their product receives. Does it meet legal requirements? Packaging should be informative about what's inside.
Most countries have their own packaging standards and these must be followed if your product is being exported to them. Have you considered the buyer? The packaging has to be targeted to the product's customers as carefully as any other promotional element. Does it tell them how to use it? Beautiful and Expressive Packaging Design. Packaging Design Archive - Homepage. Packaging of the World: Creative Package Design Archive and Gallery.
10 Golden Tips For Packaging Design. I opened my fridge the other day searching for things I shouldn’t be eating, and saw these beauties above inside – I actually gasped in joy at their design when I set eyes on them. These cans where purchased by my husband and when quizzed on his purchase motives he replied; {*style:<b>- He liked the Japanese packaging style of the cans. - He wanted something healthy – they apparently contain 100% fruit juice. - He liked the new idea of carbonated juice …the novelty of it.
</b>*} So first of all he was aesthetically excited by the design, and I wager that the ‘new shiny’ look of the design (high tech Japanese feel… chrome/industrial styling) told him that the concept of the drink itself was new. Well I was excited when I saw it, and I didn’t even know what was in the cans! If you visit the Suso website , this is clearly going to be young and exciting as well, it appears to be at pre-launch stage. Communicate the products key benefits as quickly as possible. Ensure all text is readable. The Dieline -