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From left: The late Apple cofounder Steve Jobs, Facebook CEO Mark Zuckerberg, Google CEO Larry Page, and Amazon CEO Jeff Bezos. | Photos courtesy of David Paul Morris/Getty Images (Jobs); Justin Sullivan/Getty Images (Zuckerberg); Chip East/Reuters (Page); Mario Tama/Getty Images (Bezos).

The Great Tech War Of 2012

http://www.fastcompany.com/1784824/great-tech-war-2012
http://gamedesigntheory.blogspot.com/search/label/design%20principles

design principles

Defeating an enemy; overcoming an obstacle; surviving in the face of adversity: success and failure are at the very core of the game-player's experience.

How a Computer Game is Reinventing the Science of Expertise [Video]

A crowd observes the match playing on the main stage at the StarCraft 2 championships in Providence, RI. http://blogs.scientificamerican.com/observations/2011/12/01/how-a-computer-game-is-reinventing-the-science-of-expertise-video/