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Quintly - Track And Benchmark Your Facebook Pages And Twitter Profiles. The Crowdsourced Facebook Marketing Book. Tous les Smileys Facebook. Essential Tools To Monitor Online Reputation. The power of the consumer is stronger than ever. Blame the Internet. With blogs, review sites and even Twitter, consumers can damage your brand’s reputation very easily. While sometimes a brand deserves a bad rap, other times it is simply a mis-understanding. At any rate, if you are a business owner, PR person or a brand manager, you will want to arm yourself with the necessary tools and strategies that will help you to protect your brand online. In this post, I will look at some (not all) of the methods and tools available to monitor online reputation for names, brands and even specific keywords and phrases. Google Alerts Google Alerts are email updates of the latest relevant Google results (web, news, etc.) based on your choice of query or topic.

Google Alerts can be set up in five easy steps. 1. 2. 3. 4. 5. Here is what an email Alert might look like: Google Alerts is a great way to monitor what is being said on Google about your company name, your brands or even your individual name. What About Me?