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Search Marketing Advice, News, and Tutorials. Google. SiteLogic Online Marketing Training and Consulting. Learn SEO. SEO Camp - L'association des référenceurs. CMI_CM_History_Large2.jpg (Image JPEG, 1650x4226 pixels) - Redimensionnée (21%) Le blog des tendances seo. The importance of Keyword Research for your SEO: A practical guide – Part 1. Posted byVagelis Varfison to SEO The use of keywords is one the most fundamental factors that can affect your rankings, amongst other factors.

The importance of Keyword Research for your SEO: A practical guide – Part 1

The logical use of keywords can boost your rankings. The excessive use of keywords can harm your SEO strategy and rankings. In plain English it can make your SEO strategy or break it. Initially let’s identify where the Keyword Research can be helpful for our SEO. SEO Audits for current website Let’s assume that you have a website that is poorly optimized (or it’s not optimized at all). Initially you need to define the current situation of your website by finding out what your current rankings are on search engines By using the keyword analysis of WSA Spider of Web SEO Analytics you can find the keyword density of your terms (e.g. which terms appear and how many times). At the same time you will need to consider which keywords your website should have.

SeoBeach, l’assistant virtuel Webmarketing pour débutants. Seobeach est un assistant virtuel intelligent qui accompagne les tpe, pme et néophytes du web dans toutes leurs actions de visibilité sur Internet, du blogging au référencement naturel en passant par le social média.

SeoBeach, l’assistant virtuel Webmarketing pour débutants

Indiquez-lui vos mots clés et il vous dira quoi faire et comment le faire ! Sur plus de 4 millions d’entreprises recensées en 2013 en France, plus de la moitié sont des Tpe, artisans, commerçants et professions libérales. Ces entrepreneurs aimeraient être visibles sur Internet afin de trouver des clients. Cependant, ils n’ont ni le temps ni les moyens financiers de faire appel à des prestataires de services web ou de s’offrir des formations à plusieurs milliers d’euros. Rendre une entreprise visible sur Internet ne s’improvise pas et nécessite de maîtriser de nombreuses compétences telles que le blogging, le e-marketing, le référencement ou encore le community management. Un véritable coach virtuel intelligent Comment ça marche ?

Seobeach fonctionne très simplement. WebRankInfo. Search Engine Marketing (SEM), Paid Search Advertising (PPC) & Search Engine Optimization (SEO) - Search Engine Watch (#SEW) Social SEO: The importance of social signals for your SEO – Part 1. There are more than 200 ranking factors that affect –directly or indirectly- your rankings on search engines.

Social SEO: The importance of social signals for your SEO – Part 1

Epigrammatically, some of these factors are the keywords in URLs, the title tags, the heading tags (the keywords that are included within the <h1><h2>etc.), the quality of the content (in other words, the fresh quality content within a website), the anchor text, the keyword density, the overoptimization, the level of keyword stuffing, (if you have) duplicate content, the quality of backlinks, the time spent on a website, the website architecture, are just some the 200 factors, or more that have an effect on your site’s rankings.

All these factors ideally combined together can bring you optimal results. How do social signals work? In a very simplified way, this is how they work: Within the above factors it is important to highlight the fact that all the above social networks are interlinked… In simple words this is how it works: Onsite Optimization. Website architecture: best practices for SEO. Christina Ageli is a SEO specialist working for travelplanet24.com, one of the top OTA in SE Europe, and tripsta.net international websites.

Website architecture: best practices for SEO

Her activities among others include on page optimization, link building strategies planning and implementation and conversion optimization. As SEOs, we mostly spend our daily tasks for link building and reports. Finding new link building resources, checking our website’s linking profile regularly for anything unnatural, spying on competitors tactics and strategy, building links, checking if links are published, checking rankings, compiling reports…Is that it? Of course not, SEOs are busy people! SEOs also perform keyword research, copywriting, on page website optimization, check for indexing/crawling issues and so on.

What is website architecture?

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