How To Chose a Brand Name: Tips, Ideas and Examples. I get asked this question quite a bit by startupping entrepreneurs and even established business owners: When choosing a name for your business or a new product, should you go with a name that is descriptive (if somewhat boring)?
Or should you coin a unique made-up word? There are different schools of thought on this. Some people fall squarely in the “unique made-up name” camp — others think descriptive is best. How To Chose a Brand Name: Tips, Ideas and Examples. Dropbox - Simplify your life. Prezi Viewer. Viggle. Wikets - Rewards for Recommending and Shopping Products You Love.