Logopond - Identity Inspiration. The Brand Gap. 5 useful logo design tips. In this guest post, Jacob Cass briefly covers a few logo tips, listing some logo resources too. 1.
Learn what a logo is and what it represents. What IS a logo? What IS a logo?
Being a fairly active member on several design critique sites, I've come across a number of submitted critiques which at first glance, I'm confused because the title will say something like "Logo for my Design Company" and looking at the actual work, it doesn't appear to be a logo at all. I'm not sure where there were some misunderstandings, but I thought I would make it blunt and obvious for readers of these few steps to know what a logo is and what it is not.
BRANDING.