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http://westsidetoastmasters.com/resources/book_of_body_language/toc.html Introduction 1. Understanding the Basics

Body Language

http://www.seomoz.org/blog/10-irrational-human-behaviors-how-to-leverage-them-to-improve-web-marketing I couldn't help but love Chris Yeh's Outline of Predictably Irrational: The Hidden Forces that Shape Our Decisions . It's a fascinating look into the surprisingly predictable psychology that powers human actions and reactions, and I think there are some definitive lessons we can take away from the piece and apply to web marketing. Let's run through the list: I: The Truth About Relativity When Williams-Sonoma introduced bread machines, sales were slow.

10 Irrational Human Behaviors and How to Leverage Them to Improve Web Marketing | SEOmoz

http://www.codinghorror.com/blog/2009/09/9-ways-marketing-weasels-will-try-to-manipulate-you.html 9 Ways Marketing Weasels Will Try to Manipulate You September 10, 2009 I recently read Predictably Irrational . It's a fascinating examination of why human beings are wired and conditioned to react irrationally.

Coding Horror: 9 Ways Marketing Weasels Will Try to Manipulate You