gCommerce — The Nature of Narrative in the Age of Networks. gCommerce is “Game-ified Commerce and eCommerce.” There are two parallel evolutions occurring in the marketplace: 1. Commercializing Game Worlds: the commercialization and economization of game worlds. 2. Gameifying Commercial “Worlds”: the game-ification of of everything else– social media, retail, publisher sites, etc. Both arguably have the same aim, it seems: loyalty (or addiction) and commercial transactions. They both share similar DNA: engagement, reward for that engagement, and (often) the ability to “spend” that reward. We’ve seen the emergence of virtual economies (in modern form) happen over, say, the last 15 years ? I suppose one could make a pretty good argument that derivatives markets and commodities markets of Wall Street are virtual economies, of sorts, so the dynamic has been around for some time. Retail is a particularly sweet spot here, as many retailers– from REI to Party City to the coming super-cool ON Store– are focused on particular affinity groups.
Live The Dream: Building a Career in the Games Industry - GamesU 2009. Pitch to the Pros (Part 2) - GamesU 2009. Python game programming tutorial. Flash Games, Social Games & Advergames Development Company in NYC | Arkadium, Inc. Fun is the Future: Mastering Gamification. Welcome to Wizard University.