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100,000,000 monthly active users on Google+ Google+ Hangouts – A New Era of Customer Engagement? Customer’s love engagement if it’s done in the right way.

Google+ Hangouts – A New Era of Customer Engagement?

Nobody wants to buy from a faceless organisation; customers want to know what they’re buying and who they’re buying from. Supermarkets have cashiers, banks have clerks and consultancies have account managers; people sell people. As the world shrinks with the birth of the (buzz word alert) “global economy” it is becoming increasingly difficult to give your clients the personal touch. This is where Google+ Hangouts come in. How Not to Pitch Your Business in Social Media. Using social media correctly is like putting your Rolodex on steroids.

How Not to Pitch Your Business in Social Media

Suddenly, it can be much easier to find people. When it works, the days of gatekeepers blocking your phone calls are a thing of the past. Perhaps the best thing about using social media is that it allows you to communicate with all of your contacts at once through status updates. 5 Cool Social Media Infographics. Presenting tempting content online is about capturing attention and that starts with the headline, after that there are a variety of tactics and media to continue to engage your viewer whether that be multimedia rich content categories such as a video, image or text.

5 Cool Social Media Infographics

If the content is creative and visually compelling then your chances of having it shared on social media increase dramatically. Infographics allow you to present information for audiences to consume in a few seconds. Infographics have almost become a media in their own right and the correct creative mix of design and data can be almost magnetic. This collection of infographics includes Google vs Facebook, The history of social media and the most viral brands of 2010. 1. In 2010 Facebook passed Google as the top on-line destination with 41.1 million minutes spent on Facebook in August 2010 compared to Google’s 39.8 million minutes. How to Create Buzz from a Hashtag on Social Media. You’ve seen them before, even if you didn’t know what you were seeing: #hashtags have become much of a trend on the Internet within the past few years.

How to Create Buzz from a Hashtag on Social Media

Starting on the social networking website Twitter, other social media sites have picked up on using them as well.These include the hot social media sites such as Pinterest and Instagram. While the use of the hashtags is used by Twitter users from all over the world to talk about a wide range of topics, you can even use it to help your business and increase exposure. If you are not familiar with the hashtag, it is actually used on Twitter as a representation of specific topics that people are talking about on Twitter in their Tweets. The tweets are short messages that Twitter users can type in throughout the day, talking about anything and everything that they want to. For example, if you were tweeting about a recent news event, you might tweet something like this: “Wow!

Zuckerberg: More Opportunities in Mobile Than Desktop. 11 Tools to Find Niche Twitter Influencers. One of the greatest things about social media is that anyone can become influential in any given niche.

11 Tools to Find Niche Twitter Influencers

Some are even able to create niches where there were none before. It is the potential of an open media format with no real boundaries, and complete access to a target audience of any kind. If it can be thought up, it can become widespread (“planking” is proof of this concept). When it comes to Twitter, access to influencers is even better. You have the chance to utilize an innovative search/tagging method, and break things down into categories in a way that was never possible before. The Top 10 Ttrends in Social Media - How to Adapt and Use them to y... 10 Top Trends in Social Media. I visited Italy recently and as we know the Italians are a very stylish bunch.

10 Top Trends in Social Media

They seem to know what fashion is really about. They can wear a scarf with fabulous flair, choose the cool hat that sets off the outfit or select a pair of sexy shoes that make them look like a fashion model and that is just the men! The Italians have taken “style” to a level that the rest of the world can only aspire to. Trends in Shoes. Calling All Data Designers: The Economist Wants Your Visualizations. A visualization for The Economist-Nielsen’s data visualization challenge.

Calling All Data Designers: The Economist Wants Your Visualizations

Image: Courtesy of InnoCentive Consumer confidence and advertisement spending may not be the most exciting data sets out there. But a good visualization of Nielsen‘s data in those categories could be worth up to $10,000, thanks to the market research company’s collaboration with The Economist on a data visualization challenge. Intentionally open ended, the contest simply asks entrants to create a visualization based on some or all of the data available in Nielsen’s Global Consumer Confidence Survey and Global AdView Pulse Report. 21 Things to Do to Help Your Infographic Go Viral. How To Grow (and Use) Your Twitter Audience Following.

How To Grow Your Twitter Audience and Following #infographic The power of twitter is being able to broadcast your message to a large following.

How To Grow (and Use) Your Twitter Audience Following

Twiends created this infographic to share some ideas on how to get Twitter followers. The list focuses on ethically responsible ways to promote yourself. 5 Fascinating Social Media Predictions for 2013. Note: This is a guest article by Nathan Brown.

5 Fascinating Social Media Predictions for 2013

More details about him after the post. Days have gone since the last New Year celebration and every dawn has had something new for the humankind. With the thought of the New Year comes the thought of the mysteries that are in store. The scenes that flash in our mind when we hear the phrase ‘New Year’ are drinking wine and champagne, devouring the cake, and dancing with the crowd. But what are we going to do from the next day? While the Church awaits the prophecies for 2013, the techies are busy pondering on the growth of social media. Why should small businesses use NationBuilder? Hangar Underground, NationBuilder small business customer In my five short months at NationBuilder, I've helped our organizing team connect with thousands of politicians all across the country to introduce them to the future of campaigns and organizing.

Why should small businesses use NationBuilder?

There's nothing better than hearing the excitement in someone's voice when they hear about NationBuilder. From long time incumbents to upstart challengers running on a hope and a dream, the response has been amazing. Politicians see themselves as leaders and organizers and as a result, they instantly understand the power of NationBuilder to dramatically reshape the political landscape. But the concept of organizing is not just relevant for politicians and community activists. The value of organizing may not be as obvious to business owners but the idea is just as applicable and relevant. HootSuite Pro Social Media Dashboard: 6 Good Reasons to Upgrade. 5 Ways Your Business Should Use Twitter Hashtags. This post originally appeared on the American Express OPEN Forum, where Mashable regularly contributes articles about leveraging social media and technology in small business.

Assuming you already have a Twitter account dedicated to your small business, you should also be investing in hashtags as part of your social media strategy. But let's back up a bit, in case you're unsure what a hashtag even is in the first place. Designated by a number sign (#), the hashtag is paired with a word or phrase to perform a variety of functions. Twitter users attach hashtags to tweets as search mechanisms, categorizing tools and marketing tactics. A Chat with Dino: Chief of Triberr. Is Your Website a Desert Island? Indulge me for a minute. I need to talk about myself, briefly. I’ve been a copywriter half my life and a website copywriter almost since there were websites in need of writing. Only in recent years have I studied, practiced and promoted inbound marketing and delivered the content marketing services required to make online marketing really fruitful.

And now for a short story. It pays to understand inbound marketing. My website’s contact form gets filled out and submitted. Drew and I talked about the things I did which allowed him (and many other clients) to find me. Then he showed me his current website. Using your Pins as a Source of Inspiration for Branded Content. Take a look at the title of this post. If you think about Pinterest, it’s really a case of seeing the forest for the trees. This social platform is meant to be a place where users share and organize the things that inspire them based on different facets of their lives. Businesses can and should be doing the same thing, except we pin based on the different facets of our brands, and we do it for the betterment of our online presence. Google+ Tools for Business: This Week in Social Media. Welcome to our weekly edition of what’s hot in social media news .

To help you stay up-to-date with social media , here are some of the news items that caught our attention. What’s New This Week? Google+ Launches Tools for Business : Google is launching an initial set of Google+ features designed specifically for business . These new tools work through the Google Apps feature. “During this preview period, organizations that have gone Google will be able to use the business features of Google+ for free through the end of 2013.” Google+ tools for business include Restricted Updates, which can only be seen by other users in your organization. Social Media Monitoring Tools: Facts and How to Use. Social Media has proved to be next generation converting platform. With various offer that gets converted almost every second with the help of social media marketing helps it to get more popularity and branding.

5 must-have Pinterest tools. The Internet vs. Facebook in 10 Years [infographic] InShare349. Storify - The 50 Best Websites of 2011. The Inside Scoop on Klout Score. Top 5 Essential Free Music Apps. Everyone is privy to the joys of mobile music — the intersection of phones and MP3 players has afforded consumers the opportunity to carry around audible entertainment with more ease than ever before. But beyond the standard, owner-loaded music playing apps and the glitzy marquee streaming serves, there exists a level of essential music applications that are polished, functional, and most importantly, free.

These five apps offer auxiliary features to foster discovery and incentivize use. What has the greater correlation with organic search rankings? Facebook Likes or Google +1s? According to new data, Google +1s have a stronger correlation to high natural search rankings than Facebook Likes, and play a bigger role in a blended natural search strategy. Digital agency Stickyeyes has looked at the influence of both Google +1s and Facebook Likes as emerging ranking signals using its Roadmap tool, which analyses over 100m ranking signal metrics each month across a 13 terabyte database.

This study looked at over 7,000 URLs that rank in the top 20 positions across multiple competitive sectors in Google.co.uk and correlated their actual +1 and Like counts versus ranking position. Become Your Own Broadcaster - Promote Your Events With The Right Social Media Tools [Infographic] Social Media tools present huge opportunities for event organizers to promote events and keep spectators informed. The event itself is mostly only the highlight of a campaign and/or the ongoing work of an organization. What my Googleplus About Page Does for Me.

Western Brands are Winning Fans on Chinese Twitter, Weibo. Since both Facebook and Twitter won’t make it over China’s Great Fire Wall, there are social networking platforms that are very similar to Facebook and Twitter in China. RenRen is the Facebook of China, and Weibo is the Twitter of China. Weibo isn’t only popular within China, it is on also very popular with the Chinese population across the globe. For instance, a lot of the major Chinese-Canadian media have signed up for Weibo and are utilizing it to interact with the Chinese community in Canada. With approximately 350 million users, Weibo is the leading microblog of China, and “is now driving, in many ways, the entire national dialogue in China” says Kaiser Kuo, the director of Corporate Communicates at Baidu.com (the biggest search engine in China). Social Media Is Becoming A Pressure Cooker That’s About To Explode. The social media industry is nothing like anything we’ve ever seen online before.

Outside of high school and Hollywood, nothing else can compare to the pressures associated with “being popular.” This unique element affects speakers, authors, social media agencies and even the person looking for work. Between Klout scores and the size of your community of likes and followers, the pressures have become daunting for some. The Power of Facebook Advertising. The Chris Voss Show Podcast 28 Interview Of Andrew Grill CEO of Kred. This is how you stop social media shiny object syndrome. By Jason Keath on Aug 27, 2012. Pagelever Releases Minilytics, A Free Tool That Shows Fans Reached On Facebook Page Posts. Top 10 Klout Scores for Tech Executives. 10 Vital Tips To Keeping Focused With Social Media Marketing. Kred tries to one-up Klout by taking influence to the masses. Sensible Social Media Checklist For Businesses.

How to make the most of a Twitter chat. Sensible Blogging Checklist for Businesses. 20 Tips to Tame the Wild Social Media Beast. How Social Media Helps Your Online Business. 5 Content Guidelines that Attract Prospects and Search Engines. Granny's 50 Tips on Social Media, #Pinterest, Twitter & Content Marketing. Your reputation on the web. Here's how to measure your "digital influence" with Klout. 7 Ways to Find Powerful Influencers.

The Cult(ure) Of Personality: Social Business Readiness. 5 Best Social Media Tools To Manage Your Business. Infographics Shared On Twitter Get 832% More Retweets Than Images And Articles [INFOGRAPHIC] Emerging Markets Lead World in Social Networking Growth. 5 Killer Ways To Rock Instagram For Business. 7 Things Your Social Media Consultant Should Tell You. Quick findings on Pinterest users. Why Your Small Business Should Think Like a Comedian. What Does Social Networks tell us about your Personality? Bad News For Bieber? Klout Unveils Redesign And A Scoring System That Looks At Real World Influence. Your Klout Score Just Changed. Here’s Why « New York City Marketing. Checking Usernames. Social Media Companies: A Cheat Sheet [INFOGRAPHIC] Who Are the Real Online Influencers? [INFOGRAPHIC] 20 Ways to Build Your Online Reputation in 10 Minutes a Day. Here's 4 new Social Media apps to check out today. Free Social Media Training For Home Business.

RSS Feeds Directory for Twitter, Facebook, YouTube, etc. 10 Ways Social Media is Transforming our Culture and World. Online Clothing Boutique. 9 Twitter Analytics & Statistics Tools. Why No One Will Watch Your Crappy Corporate "Viral" Video, And How To Fix It. Who Rules Social Media? 50 Digital Media Resources You May Have Missed. The Rise of (Social) Media on the Oplypics London. Are Larry Page and Sergey Brin being hypocritical by not using Google+? Small Business Leaders: How Social Should You Be? Got Influence? by Jessica Northey. Here's How NOT To Use Social Media for Business. 49 Social Media Management and Influence Measurement Tools. Twitter Sentiment - A Sentiment Analysis Tool.

Real Time Search - Social Mention. Twitter Sentiment - A Sentiment Analysis Tool. 25 Social Media Pet Peeves – How Many Are You Doing? Weather / Local Media, Maps / Transportation - New York - MetroMarks. Bob Barker. How to solve impossible problems: Daniel Russell’s awesome Google search techniques. Blogger's - Make Stumbleupon your Best Friend in 2012. Sorry, Marketers, You're Doing Twitter Wrong [REPORT] 5 Ways Small Businesses Get Social Media Wrong.

3 benefits of playing Empire Avenue. Strategy Plan One - Blog. - - 12345. How to Increase Social Influence Scores on Klout & More. Star: Leah Segedie. Demystifying social media - McKinsey Quarterly - Marketing & Sales - Digital Marketing. Blog.hubspot.com/Portals/249/docs/ebooks/google_plus_vs_pinterest_where_should_you_market_your_business.pdf. Can Curated Content save the Internet?

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