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Freemium monetization
In-App Purchases Will Dominate the Smartphone App Business - Media Market Research at iSuppli
Instead, the apps industry must fully embrace the freemium model and monetize content through in-app purchases.”
Obviously, much of this has to do with the industry’s transition from paid to freemium models — the examples of which are numerous not only in online gaming, but for web and mobile apps on the whole — and even startups and SMBs making their way in the consumer Web.
If Freemium Is In, Then Why Do Paid Apps Still Reign Supreme? | TechCrunch
Apple cult mocked by Samsung in Galaxy S II ad | Technically Incorrect - CNET News
The people standing in line in various cities--outside places that look remarkably like Apple stores--are Apple's dedicated followers.
The Complete Guide To Freemium Business Models | TechCrunch
If all that is true, it seems like Free (or Freemium) is the answer. Well…. not so fast.
Today (6 June 2011): Evernote hits 10 million registered users
Ever-Growing Evernote Hits 10 Million Users (425,000 Paying Ones, Too)
Don’t spend money on marketing, do offer flexibility and data exporting to eliminate buyers’ regret, make sure to capitalize on and value goodwill, and only charge for things that are hard to do. That’s what some startups say is the key to success in the freemium business. But the biggest reason the five presenters this morning at the Freemium Summit in San Francisco — Pandora, Dropbox, Evernote, Automattic (see disclosure at the bottom) and MailChimp — are doing well is because they have great products that people want.
Case Studies in Freemium: Pandora, Dropbox, Evernote, Automattic
Chris Anderson explains about the metrics behind a business model I like a whole lot better, Freemium.
Freemium is better than Free « Alexander van Elsas’s Weblog on n
Full API now available - Instapaper Blog
Instapaper has nontrivial operating costs. If a large number of people used it exclusively via someone else’s API app, and never saw the Instapaper website’s ads or purchased the Instapaper iOS app, I’d lose a lot of money supporting those users.
In his blog post on the matter, Arment dives into his tough decision making process when it comes to the API.
Instapaper Releases A Full API — With A Brilliant, Unique Twi$t
Freemium business models are always hard. You have to give users enough for free that they try your service out and get hooked. Then you hit them with fees for upgraded features that make it even better.
I Won’t Use Flickr Until They Release My Photo Hostages



