5 Social Media Management Tools You Should Consider Have your social media activities spiraled out of control? Are you looking for tools to simplify the management of your social media marketing? Would you like better insight into your audience or the ability to compare your social activities against the competition? These are some of the capabilities you’ll discover in the five social media management tools listed below. In this article I reveal five social management tools that just might make your life a bit easier. Check out what they have to offer and see if they are a good fit for your business needs. #1: Sprout Social Helps You Engage Followers and Respond in Real Time One of the best things about Sprout Social is the user interface. Sprout Social gives you the information you need in an easy-to-read graphic format. Another important aspect of Sprout Social is the Smart Inbox. Sprout Social offers different tabs for you to respond to messages. Use Sprout Social’s Twitter Comparison Tool to compare yourself with others. What do you think?
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The 10 Must-Read Blogs for Internet Marketers Continuing with our series of educational resources for internet marketers (view our last post on 10 eBooks Internet Marketers Must Read in 2013), we’ve put together a list of our 10 favorite blogs. These are the blogs that share the latest research, thought leadership and best practices from some of today’s most respected marketers in landing page optimization, content marketing, search engine marketing and analytics. Put these in your RSS reader and check them daily. Here’s the list: 1. One of the biggest dilemmas internet marketers face today is: “what actually works” vs. But Marketing Experiments leaves little doubt about their mission of truth. Every blog post is a mini case study about a real web optimization experiment. 2. Brian Massey, The Conversion Scientist, also takes a scientific approach (was the name a dead giveaway?) We really like his style of writing. 3. Peep Laja from Conversion XL never writes a blog post less than 1,000 words long. 4. 5. 6. 7. 8. 9. 10.
10 Ways to Be a Social Media Boss Like Dan Bilzerian Dan Bilzerian is one of the most “internet famous” people in the world, no small feat. Currently Dan is sitting on about a hundred million dollars, 5.4 million Instagram followers, 6.5 million Facebook likes, and 1.01 million followers on Twitter. Despite having a larger audience on Facebook, Instagram is Dan’s claim to fame and IG still nets him the most engagement than his FB and Twitter combined. How did Dan become such a social media superstar? The millions in poker cash certainly didn’t hurt, but plenty of his success comes from his smart social media marketing strategy. In the post below I’ve broken down 10 points that will help you be great on social media with help from the legendary Dan B. 1. Don’t bleed the feed with every picture from your phone. Post pictures on a frequent basis, but only when they are quality and worth sharing. The better your pictures are the better your chances are for success. Of course it helps that he has an epic lifestyle to take pictures of. 2. 3. 4. 5. 6.
Thirteen Third-Party Tools for Google Plus to Improve and Customize Your Experience Through reading Google Plus-focused blogs, following what tools Google+ users are excited about and asking you directly, LAUNCH compiled the following list. Tools range from a people-finder database to a service that shortens Google+ profile URLs. Share your favorites -- or tell us what we missed -- in the comments. Find People on Plus offers a database of more than 9.5M Google+ users. The site lets users search by name, profession, location and more. There are also options to sort results based on demographics and detailed profile information, such as by employer or by relationship status.Social Statistics offers an up-to-date list of the top-followed people on Google+ and the most popular posts on the network. Hangout Party streams events from the main window and features a chat window directly to the right of the show. Group As features groups and top people in those groups on its main page.
What to Do When You Find Something Cool on the Internet: A Flowchart How to Get More Likes on Facebook - Infographic In this infographic we look into what creates the most engagement on Facebook. Please feel free to leave your thoughts in the comments section at the bottom of the page. Click on the infographic below to view a larger version: View an enlarged version of this infographic » Click here to download a .pdf version of this infographic. Want to display this infographic on your site? <b>++ Click Image to Enlarge ++</b><br /><a href=" src=" alt="How to Get More Likes on Facebook - Infographic"></a><br />Source: <a href=" to Get More Likes on Facebook – Infographic</a> Facts and Stats To Tweet: Photos get 53% more Likes, 104% more comments, and 84% more click-throughs. Sources
How to Prepare Your Content Cornucopia [Infographic] Just as you would mindfully prepare a Thanksgiving meal for your family and guests, you should put time and thought in creating content to nurture and satisfy your audience. Consider crafting blog posts, long content, webinars, whitepapers, e-books, SlideShares, and videos to keep your audience well-fed, suggests Scripted in the following content cornucopia infographic. "Typically containing 350-450 words, blog posts are easy for readers to consume," explains Scripted. "They are a fun way to answer questions and build brand awareness." Don't limit your content to short pieces, however. "E-books are the most prominent food in the cornucopia representing the written word," says Scripted. Get more content marketing tips in the following infographic:
How to Write Effective Social Media Headlines that Drive Traffic [With Examples Simply put, social media promotion is all about a headline and a link. So, what is the number one skill you’ll need to master if you want to get the most “bang for your buck” out of social media? Crafting a spectacular headline! The Purpose of the Headline Caught your attention, right? The only purpose of any headline is to convince the user to read what comes next. If you’ve got a headline at the top of a long article, like in a newspaper, magazine, or on a website, it should compel the reader to glance downward to be successful; it’s up to the lead sentence to do the rest. When it comes to social media, the headline has more work to do. So, let’s take a few moments and see what you need to do to make your headlines effective on some of the major social networks. On Twitter Now that’s a tweet designed to stand out. The average active Twitter user has a ton of headlines passing through his feed every time he checks in. Alrighty – let’s look at some examples! Bad Tweet: Rock and Roll!
How Small Businesses Are Missing Huge Web Traffic Opportunities Is your company's Website updated more than once a week? Is it integrated with social media tools like Facebook and Twitter? These may seem like rather basic, obvious matters at this point, but a surprising number of small businesses are not updating their sites frequently or utilizing social media as much as they could be. Fifty-four percent of small businesses update their sites less than less than once a month, according to a study of SMB Website usage released by SiteKreator, a drag-and-drop site creation tool for businesses. The small number of sites that were updated more than five times per month saw 300% more traffic than sites updated less frequently. Shockingly, 75% of businesses included in the study did not integrate social media directly into their websites. The study is based on a sample of 5,000 business websites hosted on SiteKreator, out of a total of approximately 100,000 using the platform.
Tips to increase fan engagement on FB Facebook is the social network preferred by most businesses when planning and implementing their social media marketing strategy. Even though Twitter and YouTube are large social media networks, Facebook provides a marketing ecosystem that is multi-media rich and broad. There are literally tens of thousands of apps that can assist business with marketing on Facebook. Even though it feels like Facebook has been part of our lives forever it must be noted that Facebook “Pages” for Business have only been with us for barely 3 years! Business is Still Learning How to Use Facebook Businesses are still learning the most effective tactics to apply when participating and engaging on Facebook. The questions often being asked are 1. 2. 3. Research by Buddy Media reveals ways to create the most effective engagement for retailers when interacting with their fans on Facebook. The findings reveal some interesting ways to increase the success of your Facebook marketing. Here are the findings of the research.