Callbox Provides Maximum Marketing Support for Talent Management Solutions Leader The Client The Client is a worldwide talent management leader with experience serving organizations of all sizes. The Client configures talent solutions for specific business needs to dramatically improve business performance. They provide on demand talent management solutions to assess, acquire, develop, and align workforce. The Client delivers a comprehensive suite of solutions for businesses of all sizes, matching all sources of talent – be they professional and hourly candidates, agency referrals, campus recruits, contingent workers, or existing employees to all positions, whether it is centralized, decentralized, or multinational. The Challenge The Client needed to invite prospects to its 2007 World conference. This global company needed a reliable partner to update and manage its lists and gather pertinent information such as names of decision makers, email addresses and phone numbers, company names, addresses and zip codes. The Callbox Solution The Results
IT Products and Services Lead Generation Appointment SettingB2B Lead Generation, Appointment Setting, Telemarketing It takes an exceptional set of skills and unparalleled experience to stand alongside and represent major players in the information technology industry. Callbox has both. We are proud to have, in our roster of clients, manufacturers, resellers, and licensed specialists of some of the biggest names in IT including SAGE, Microsoft, SAP and Oracle. Our industry-specific expertise allows us to provide solid IT telemarketing and lead generation solutions for providers of information technology products and services through our IT lead generation and appointment setting services. We target prominent prospects from top IT solutions providers including IT Managers, Chief Information Officers, IT Directors, Chief Technology Officers, Senior VPs for Information Systems, and other top executives. We generate IT leads and set appointments for the following solutions Dial +61 2 9037 2248 to speak with a Callbox representative.
Newsflash! The Word “Marketing” Is In “Content Marketing” When content marketing campaigns fail, the culprit always seems to be the same thing every time: “It’s because the content wasn’t great.” While that may be true, in most cases there’s actually a different reason, one that’s usually just under our noses, but significantly more impactful. The fact to the matter is: your content needs to be promoted; hence, the word “marketing” in content marketing. If you think about it, promoting your content is actually more important than the content itself. You need to devise ways for your blog to gain publicity, otherwise there’s no point in creating content. Join a community. 5 Likely Reasons Why your Social Media Campaigns are Failing | Business Marketing Singapore The best asset of social networks used for B2B lead generation is that added ability to interact with the target audience in a way that’s not too transactional. It’s like seeing businesses step down from their supposed pedestal and reaching out to the people. But that nature of interaction also has its downsides. Most marketers agree that there are really no definite measure of social media ROI, and that it is only a special channel through which prospects are easily contacted. Whichever approach your lead generation campaigns may take, it doesn’t take away the fact that the power social media offers is something that shouldn’t be wasted on poorly executed strategies. As per SocialMediaToday.com, these are some of the common reasons why social media campaigns backslide: 1. 2. 3. 4. 5. Source: 7 Reasons You’re Not Generating Leads From Social Media
Rock Solid Leads for AU and NZ’s Top Technology Consulting Firm The Client The Client is the largest independent Oracle, PeopleSoft and JD Edwards consulting organization in Australia and New Zealand as well as the largest Oracle, PeopleSoft, JD Edwards and Microsoft SQL Server support organization in Australia and New Zealand. The Client is a specialized technology consulting organization focused on building and supporting long-term relationships with enterprise and government customers. The Client is an Oracle Certified Advantage Partner, the highest level of partnership with Oracle, only achieved by a few companies globally. They provide a complete service continuum of Oracle, PeopleSoft, JD Edwards and SQL Server including: sales, planning, design, implementation, project management and support. Their offices are based in Australia and New Zealand and their support centre services a large diverse client-base located across five countries. The Challenges The Callbox Solution The Results
B2B Lead Engagement: How to get more Website Response Most of the time, when B2B leads are in the market for purchasing products or acquiring services for their company, they would search for it on Google and end up visiting several websites in the process. If those prospects end up on your website, how confident are you that you have enough content, visual presentation, strategic lead capturing elements and site speed to keep them from moving on to the next? Your website’s overall impact should encourage lead engagement so visitors won’t end up in the trash bin. But how exactly does one make a business website more engaging? According to Howard Yeh, co-founder of ContactUs.com, a software-as-a-service platform providing advanced contact forms, live chat, lead capture and lead management solutions for businesses, you need to “get a potential customer excited about starting a sales dialogue with you”, and then “translate that excitement into action”. Here are some of his tips on how to optimize your website for lead engagement: 1. 2. 3. 4. 5.
Does your Lead Generation Website have enough Credibility Lead generation is not a pushing game but more of a pulling game. You can’t go out there and force people to visit your blog and read your content. You’re going to have to find ways to attract them so that they themselves would voluntarily check you out and (hopefully) leave information that you can use to sell them things in the future. For that to happen, you’ve got to give them reason why they need to pick your site among thousands of possible other choices. And the one thing that can give you that edge? BJ Fogg, a leading researcher on website credibility, says there are 4 types of credibility: Presumed credibility – General assumptions (e.g. Based on these, here are five questions to ask to gauge your website’s credibility, according to a post at Yola.com: 1. 2. Visitors will feel more comfortable dealing with your organization, if they know they can contact you easily by phone or email – even if they don’t at first. 3. 4. 5. See more at: Do Visitors See Your Website as Credible?
Hosting Services – Softship AG The Business Leads: Don’t believe these 6 Superstitions about B2B Lead Generation What’s even worse is that despite of the challenge to utilize every strategy conceivable, marketers seem to be bound by certain beliefs that, although technically illogical, constrain them from using the full potential of their marketing campaigns. A post from DuctTapeMarketing.com highlights these ‘superstitions’ and why you shouldn't fall for such tall tales. Here’s an excerpt from that post: 1. Never Schedule Emails on a Friday Did you send an email blast today? Let’s be realistic. 2. It’s perfectly acceptable—even preferable, if you’ve covered everything on your topic—to publish a Top 6 list, a 9 Steps article, an 8 Benefits blog, or a 7 Signs guide. 3. Visual content is huge. Want to know what’s legitimately frightening? There are a million ways to incorporate visual content—including original photos, video, and infographics. 4. …like saying “Bloody Mary” in front of a mirror three times. Used strategically, outbound links offer SEO benefits. 5. 6.
IT Leads Nurturing Services is a privately-owned company established in 2004, specializing in appointment setting, lead generation, lead nurturing, and telemarketing business list building for IT products and services providers. . Our telemarketing lead generation strategy is built on a time-tested business model which is clearly differentiated and economically attractive. Our customers get sales leads that are relevant to their marketing campaign and nothing else. Lead GenerationAppointment Setting ITSalesLeads.Com (ITSL) provides a broad range of integrated IT lead generation and appointment setting services to drive revenue growth and sales opportunities for telemarketing-based IT companies. Read More >> Lead Nurturing While you may know perfectly how to handle hot sales leads that immediately convert to revenue, you could not care less about those cold ones who may be “window shopping†for future purchase. Read More >> Market Lists forMarketing
Marketing Appointment Setting | Just another WordPress site Marketing Activities you should Outsource to Professionals | Business Marketing Singapore Some things are better left to experts, especially when the fate of a business is on the line. This is certainly true in the world of marketing. No one is really an expert of everything; each person can only specialize in a handful of fields. When we desperately try to be a “Jack of all trades”, we end up not reaching the maximum potential of our efforts. That’s why we need to understand that there are marketing channels that need external help for them to be truly effective. 1. Effective copy goes far beyond attractive wording. Your copy isn’t something to assign to the team member with an English degree. 2. The quality of the media you produce is directly correlated to the status of your company in the eyes of viewers.Average infographics and videos don’t automatically propel a business into prominence. It’s better to hire out quality pieces, even simple ones, than to create your own lacking pieces of media. 3. Long-form content has the capacity to serve as a flagship of your company.