B2B Lead Generation Services, Telemarketing | Callbox Google Panda is choking SEO to death, and it’s actually a good thing | The good news is that it’s still alive. In fact, Google’s Panda is only killing traditional or black hat SEO, and not SEO entirely. This will pave the way for a more ethical, legitimate SEO, forcing sites to think twice before deciding whether or not to take SEO seriously. The war between the search engine giant and the search marketing industry has taken its toll, and Google finally dropped the bomb that would break the hearts of hundreds of sites who got used to being on the first page of search results. What is Google Panda anyway? It’s basically an algorithm on which search results rankings are based. And that’s exactly what Panda is all about. In summary, this is what Panda is designed to do: Puts emphasis on the date of a content (the fresher, the better)Lessens the value of PageRankRewards pages that are easy to loadPrioritizes original, trusted content (for this, Google uses human input to discern)Values quality, not volume
IT Lead Generation for Data Back-up Providers ITSalesLeads.Com (ITSL)assists IT companies offering data back-up to their clients through comprehensive telemarketing solutions. As a marketing resource for your business, we seek out companies and decision makers with specific needs for data back-up and recovery solutions and systematically convert them into buying customers. We generate sales leads for online or remote data storage services, disaster recovery, and disk back-up solutions. We identify decision makers from prominent companies that invest in largely on back-up storage to eliminate catastrophic and incidental loss of data. We contact targeted prospects, qualify them, and deliver them to your sales team who will work their magic to turn them into sales. Cold leads are carefully nurtured and prepared until they are ready to buy. Call or email us today to learn more. Lead GenerationAppointment Setting Read More >> Lead Nurturing Read More >> Market Lists forMarketing
Leads Generation Marketing How Did You Fare in the First Trimester of 2014? A B2B Marketing Evaluation The first 4 months of the year are over, and it’s now time to assess how your marketing efforts are doing so far. The first trimester is oftentimes very crucial in laying out the groundwork for the rest of the year, as well as in sparking a much-needed momentum in lead generation productivity. It’s always not too late to reevaluate the efforts made by your marketing team, especially when it comes to establishing and maintaining the business reputation. This goes hand-in-hand with making sure the products and services offered to the target market can live up to expectations and will generally sustain the return on investment. Here are some of the things you could ask to see where your efforts stand: Is your online presence getting stronger?
Why Technology and B2B Telemarketing When you’re selling technology, it’s not a simple situation. Let’s take, for example, a company that’s selling a Customer Relationship Management (CRM) system that may cost in the six-figure range every year for a large enterprise.This sale is quite different from selling pens for the office. Just about any pen will work.And if a pen’s not perfect, it’s not highly risky and/or likely to change business results. What makes selling technology unique and complex, and why is telemarketing ideal for addressing these challenges? The Complexities of the Technology Sale People, Personalities and Politics First, you’re not selling one-to-one. You have to navigate your way through this tangled web of decision-making to get the team on board. Risks and Rewards There is, of course, a lot at stake.Not only does a technology sale often have a high price tag, it can also have a tremendous effect on productivity and results. Time’s a Ticking Users and Uses are Unique Research First Content is critical.
Effective Content Promotion for Lead Generation Like it or not, content is dominant in B2B lead generation. The facts speak for themselves. Nine out of 10 organizations use content as their main marketing tool, according to the Content Marketing Institute. As much as we want to be positive about these numbers, we still cannot ignore complex factors that come into play. To maximize your content experience, try these tips out: Email. Blogging. Events. Appointment Setting in Australia - written by Maegan Anderson Category: Internet and marketing (c) Maegan Anderson Appointment settingis the means of gathering interests from prospects and leads and setting them up for a specific date, time, and place to which a business' sales representative will meet with them face-to-face. One good way to effectively set up appointments from companies is to outsource the service to aB2B telemarketing call center. How can telemarketers help in setting up appointments? There are plenty of negative feedback regarding outbound call centers. Without the help of a telemarketing call center, the campaign might last for an even longer amount of time than expected. Professional telemarketers are experts in engaging a prospect to a conversation. By outsourcing one's appointment setting campaign, the organization can attain tons of other benefits that they can reap. Another great benefit when outsourcing to outbound call center agents is that they enable the time for the campaign to be shortened out.
U.K. Unemployed Helped By Lead Generation Companies In Both Ways Today, if somebody would like to enjoy huge financial rewards from his online business especially if he has his own websites, he has to make sure that he can write tons and tons of articles to promote his website. His articles should not only have the backlinks pointing towards his site but his articles should also have interesting, well-written, significant and valuable contents that will make any reader put into the edge of his seat while reading his articles. It can't be denied that original and interesting articles can really put one's websites on the top of the search results. His articles should also be rich with keywords variation. Even though SEO or search engine optimization and article marketing strategies can put any virtual store up front, it can’t be denied that, once in a while, the use of the telephone is still the most powerful strategy that can pre-qualify marketing leads that can be converted to potential customers that can be converted to huge sales.
B2B Leads : The Marketing Way: Pro Tip in Lead Scoring: Stop Doing it Wrong Any marketing campaign is effective as long as it generates the right kind of B2B sales leads. Quality is the underlying principle in a lead generation program. And better revenue generation is impossible if your sales pipeline is filled with disinterested leads, entailing a waste of time and money. Hence, an improved lead scoring system should always be considered. Howard Sewell, president of the Spear Marketing Group, has listed the common mistakes that hamper lead scoring effectiveness. No separate scores for behavioral and demographic values. Demographic scores are best thought of as how interested you are in a prospect. Score Inflation When you award points to a prospect for some specific behavior (e.g. visiting a Web page, attending a Webinar), that score shouldn’t last forever. Scoring email opens Email opens are a grossly unreliable measure of email effectiveness. Read the full article here.
ntent | To complete your array of online lead generation tools, Callbox provides content writing services customized to powerfully project your best selling points and bring in qualified sales leads to your pipeline. We create smart, compelling content for blogs, brochures, and other marketing materials so you don’t have to cram when you’re running out of time or ideas to do it yourself. We understand that writing for an audience is no piece of cake. You have to have a great way with words, sharp focus, and the ability to think like your customers. Our professional content writers have these qualities, which allows us to communicate your message in a strong and simple fashion where ideas speak clearly for themselves. Contact us if you need quality content for the following: BrochuresPowerPoint PresentationsSEO CopywritingPress ReleasesBlog Posts Dial 03.2772.7370 to speak with a Callbox representative or fill out that form on the left.
Appointment Setting & Lead Generation in Singapore Appointment Setting & Lead Generation in Singapore B2B lead generation, appointment setting and telemarketing expert.Specializes in generating business leads in Singapore and in the Asia Pacific Region. Ask me anything | Archive | RSS Latest Tweets: February 3 2014 Integrating Mobile with B2B Lead Generation: A Kick-start - See on Scoop.it - Singapore B2B Appointment Setting in 2014, mobile will not only be used for marketing but for b2b lead generation as well. See on callbox.com.sg This 2014, Master the Art of Link Building with a 5-Step Strategy - See on Scoop.it - Lead Generation and Social Media Marketing Network. See on callbox.com.sg The Basic Telemarketing Equation: Qualified Calling List = Qualified Prospects - See on Scoop.it - Telemarketing and it’s benefits A telemarketing campaign is only as good as its list. See on callbox.com.sg SEO and Social Media Marketing: A Winning Combo for SMBs? See on Scoop.it - Sales Lead Generation for Singapore See on callbox.com.sg See on callbox.com.sg
The 5 Perks of an Outsourced Lead Generation Campaign How much work are you able to do under five minutes? How much food are you going to buy with that five dollar bill? And how many high fives are you willing to take if you successfully do all these challenges? In the context of B2B marketing: How many qualified sales leads are you going to produce in a span of five months? Apparently, not much can be achieved within that microscopic time frame. Lead management processes are practically complicated to begin with, and you will need expert hands to manage your lead nurturing activities as efficiently as possible. With the need for better marketing solutions increasing each year, businesses should understand why outsourcing is a big thing – at least in five ways. Access to a better marketing infrastructure In B2B marketing, having the right (not only the best) infrastructure distinguishes success from failure. Access to well-trained manpower Aside from machines, lead generation effectiveness also depends on the people that handle said machines.
ROI Missing From Your Marketing Campaigns? 4 Likely Reasons Even when we’ve tried every tactic of cultivation and nurturing in the book, some trees just won’t bear fruits. It happens, and all one could do is go back to its roots – no pun intended. Similarly, business marketers should be open to the possibility of not being able to get something out of their marketing efforts. Lead generation is a complex undertaking, and there could be several factors that could affect its outcome. In the Business-to-Business (B2B) setting in particular, it’s very helpful to understand possible lapses so necessary adjustments could be made. Possible cause #1: Your campaign lacks integration Integration in this sense could mean two things: One, there must be a common vision for all components of the marketing campaign, whether it’s telemarketing, social media, content via websites and blogs, or email. Two, it could also mean an integration between all the personnel involved in the campaign. Possible cause #2: Your campaign lacks consistency in execution