How do you use your Klout for Good?
How do you use your Klout for Good? December 14th, 2010 by Ashley Jacober To spread the warmth this holiday season, Klout is teaming up with Moms and Jobs (MoJo), who provides employment and child care for single moms living in poverty.
Nielsen
Understanding how your brand is doing online is about more than clicks and page views. It’s about the audience. Nielsen’s comprehensive and innovative online measurement methodologies analyze consumer behavior and trends, advertising effectiveness, brand advocacy, social media buzz and more to provide a 360 degree view of how consumers engage with online media. Our approach doesn’t stop at the computer screen because we understand that online audiences don’t just consume digital “cookies” -- they’re a shopper, a car-pooling power mom, a TV watcher, a tweeter and a texter. How We Do It Planning Analysis
What can we learn from South Africa’s most influential tweeters?
So far in our series on the South African Twittersphere, we explored what lessons we can learn from conversations happening around two key political figures, opposition leader Helen Zille and president Jacob Zuma. We then mapped a large portion of the South African Twitter network in order to identify who had the most followers and the sub-communities that exist within the network. While it is useful to know who has the most followers, this is not necessarily the best way of understanding who truly wields influence.
8% Of Americans Use Twitter And More Stats You Need To See
Earlier this year, Twitter boasted that the site had grown to around 190 million users who tweet around 65 million times each day. These statistics are impressive, but the Pew Research Center has come out with its own numbers that provide some context for Twitter's growth and how far the microblogging service has yet to go before it is mainstream. According to Pew, 8% of Americans on the Internet use Twitter. That number is larger among certain groups, including adults between 18 and 29 years old, African-Americans and Latinos, as well as people who live in cities.
The Six Attitudes Leaders Take Towards Social Media - Anthony J. Bradley and Mark P. McDonald
by Anthony J. Bradley and Mark P. McDonald | 10:08 AM October 17, 2011
Can Academic Departments Manage Without a Twitter Account?
Yesterday I went over to Liverpool for the end of term Curriculum Review meeting with my future colleagues. The second half the day involved planning for the next academic year, including assigning administrative roles to everybody. Having been a Teaching Fellow for the last two years I haven’t had any admin duties before so it’s a little daunting but also exciting to know that I’ll be the Assessments Officer for the department as well as joining a team designing a new MA program.
10 Reasons Why Social Is Your Future SEO Strategy
The social web and search results support each other and are inexorably linked. It goes beyond a mere passive connection, the two create an active, virtuous cycle growing more powerful daily. I mocked up a quick version of what I view the cycle as: The link between search and social media only becomes tighter as the engines and the social web innovate and integrate together in ways which make both more valuable. From the standpoint of staying relevant and at the edge, the engines and the social web need each other.
The social media ROI: It's not about immediate results
Remember a week or two ago when I told everyone to invite me to join your mafia in Crime City on Google+ Games because I just loved it so, so much? Yeah. Stop that. There’s no way for me to individually mute the other games, so people are inviting me to a bunch of crap I don’t even play — cough, CityVille, cough. This inevitably means that the invites I actually want to respond to get lost within the floods of “so-and-so has sent you a message”, which means that there are way too many actual notifications to individually sort through.
Study: Social networking takes off globally
Social networking is more popular in Latin America, the Middle East, and China than in the U.S., Japan, and other Internet-saturated markets. That is just one of the findings of the "Digital Life" study released today by British research firm TNS. Polling nearly 50,000 people across 46 countries, the survey was designed to gauge changes in online behavior globally.
How Social Search Will Transform the SEO Industry
Joe Devine is the Chief Executive Officer of The Search Engine Guys, LLC (TSEG), a full-service web marketing company based in Austin, Texas. Facebook and Bing announced last week an agreement that would allow Microsoft’s search engine to return results based on the Facebook “Likes” of the searcher’s friends. Additionally, Google recently began including Twitter updates in its search returns.
Social networking service
A social networking service (also social networking site or SNS) is a platform to build social networks or social relations among people who share interests, activities, backgrounds or real-life connections. A social network service consists of a representation of each user (often a profile), his or her social links, and a variety of additional services. Social network sites are web-based services that allow individuals to create a public profile, to create a list of users with whom to share connections, and view and cross the connections within the system.[1] Most social network services are web-based and provide means for users to interact over the Internet, such as e-mail and instant messaging. §History[edit] The most popular social networking sites by country Early social networking on the World Wide Web began in the form of generalized online communities such as Theglobe.com (1995),[15] Geocities (1994) and Tripod.com (1995).
The Current State of Twitter [INFOGRAPHIC]
Muhammad Saleem is a social media consultant and a top-ranked community member on multiple social news sites. Follow him on Twitter for more social media insights. There is no doubt that Twitter has been a runaway success. Add to their rapid growth the recently announced @anywhere platform, and plans for further international expansion, and it comes as no surprise that the company is not looking to sell — at least within the next 2 years. While the site's growth has certainly been impressive and it has reached the point of non-displacement, there are some interesting hidden truths about Twitter and its users.
Has Time Inc. found a way to monetize content on Facebook? - Sha
Magazine publishers are finding new ways to connect with readers through Facebook by giving them an opportunity to read content and subscribe without leaving the social networking site, AdAge reported last week. Until recently, companies have widely used Facebook to direct traffic to external Web sites. But coming in July or August, with the introduction of a new system being developed by e-commerce application development company Alvenda and Time Inc.'
Spling.com Announces New Social Media Website by www
April 15th, 2011 By: THN News (The Hosting News) – Spling.com officially launched to the public on Thursday, April 7 and has generated unprecedented traffic during its official launch weekend. Eliminating trivial status updates, Spling.com gathers, sorts, and creates a compilation of media from across the internet in a social atmosphere. In its first four days, Spling.com generated nearly a million hits, with over 5,000 unique visitors and over 125,000 page views, making it one of the fastest growing social media sites ever to launch.
