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The Brand Gap

The Brand Gap

Logo Design Trends 2007 *click on thumbnails for larger images THE MYTHS OF INNOVATION - SlideShare 10 Presentation Trends to Watch Out For in 2016 Each year, we see new trends surfacing in the world of presentation design. From passing fads to design standards that will endure beyond 2016, these trends will continue to shape the way presentations are created and delivered before boardrooms, classrooms or even TED audiences across the globe. While some of them may exist only for the sake of aesthetics, others have actually been adopted to suit the needs and preferences of modern-day consumers. To keep you up to date with the latest design techniques, we’ve compiled a list of presentation design techniques that will help you create a presentation that looks fresh and contemporary–just like the content you will hopefully deliver to your audiences. 1 Immersive photography Cupcake Stunning, oversized images will continue to dominate presentation design in 2016, especially in line with the trend of cutting down on text and using images instead to drive home a message. 2 Scrolling presentations Gobie 3 Stock photo alternatives 6 Flat design

Branding Strategy Insider: Brand Expression: The Vision Statemen Before you can tell people what you want them to think about you, you must know clearly who you are. A quick review of most corporate sites reveals a disappointing lack of unique brand visions and distinctive corporate identities. Though some company executives devote time to thinking about and defining who they are and where they want to go, the vast majority seems to come up with impotent copy-and-paste statements, redolent with empty clichés and nebulous objectives. Take a look at this excerpt from one company's vision statement: "We will be seen in all our markets as the quality leader among international airlines. This will be achieved by: Now, tell me, which airline is this? I'm not criticizing the way people run their companies. What value do companies gain from probably spending thousands of hours and millions of dollars on articulating a supposed mission? As Gary Hamel and K.C. Personally, I'd love to see a company's personality reflected in its stated vision.

30 Construction Logos for Inspiration :Speckyboy Design Magazine Construction businesses, building companies and architects may target consumers (B2C) or businesses (B2B) – in both cases, trust/reputation is important and the sale size is often large so building a brand and investing in a good logo makes sense. In this gallery, we showcase 30 strong examples of construction/architecture/building related logo designs, categorized by color. We found bold colors (particularly red, brown, blacks, yellow) are particularly popular with construction companies while there’s a trend towards blues and greens for companies trying to position themselves as environmentally friendly. The 31 examples of construction logos below are bold, creative, clean and, hopefully, a useful source of inspiration for owners of construction businesses and logo designers. Red / Brown Construction Logos Orange / Yellow Construction Logos Green Construction Logos Blue Construction Logos Black / Grey Construction Logos

#Play14 – Serious Gaming Unconference | Agilereloaded - L'azienda Italiana per il Coaching Agile Serious gaming un conference Play14 è una conferenza di due giorni dedicata al serious gaming in cui si affronta il tema del gioco come strumento di teambuilding, analisi retrospettiva, apprendimento, modellazione, problem solving e molto altro ancora. Durante la conferenza i partecipanti possono sperimentare in un ambiente estremamente informale, divertente e stimolante varie tematiche legate al management al coaching, alla gestione di gruppi di lavoro, alla analisi dei problemi e molto altro ancora. Dato che si tratta di una unconference, il programma verra stabilito direttamente dai partecipanti sul momento secondo il classico meccanismo del “marketplace” dove le persone sono libere di proporre contenuti, orari e scegliere il posto. Ognuno potrà contribuire con contenuti, interventi, storie da raccontare, ma anche chiedere il supporto degli altri partecipanti per risolvere un problema che ha al lavoro. Amici di Play14 Le edizioni di Play14 L’edizione di Milano 2016

Clever Logo Designs That Speak For Themselves Feb 21 2011 A creative logo design plays a vital role in portraying the brand identity of any company. It is not only the name of the company, but also the brand’s message that communicates with the customers. Therefore, you should keep in mind that it is also the logo design that makes your business memorable and distinguishes it from the rest! It is for that reason that designers put a large amount of effort and time in designing creative and unique logo designs for their clients. In this post, we present to you some very cleverly designed logos that we hope will inspire you to try out something different! Creative Logo Design Ideas Pause Logo In this logo design, the artist creatively used the universal symbol of pause as the letter “U”: Umbrella At first sight, you may read this logo design as “brella” but when examining closer, you will reveal the other two letters. Point A perfect example of an effective logo design that has all the attributes of a successful logo design: (ik)

A Design Framework for Personal Learning Environments Working in today’s organizations and undertaking the transformed work practices require knowledge workers who possess high-level mental competencies involving abstract and critical thinking and working with products such as information, knowledge and networks. This desire to generate more autonomous and self-regulated learners reflects a vital need for individual and organizational agility to quickly adapt organizations in a change-driven world. Developing agile organization and workforce asks for adopting new means and approaches for supporting workplace learning far beyond traditional class-based training. In our research, we intend to develop a design framework for workplace personal learning environments (or PLEs) aiming at facilitating and supporting learner-led endeavours toward learning and competency development. Read

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