Raising good digital citizens At a glance Today's kids need new skills to behave safely and responsibly online. Good digital citizenship follows the same basic rules as good citizenship in the offline world. Filters only prevent some kinds of unsuitable material being accessed via your computer; parents still need to be vigilant. We're always reminding our kids to "pick up after yourself" and "cover your mouth when you cough", but lately many parents have had to add rules like "don't bring your mobile to the dinner table" and more importantly, "don't use my credit card to shop online". We're the first generation of parents responsible for equipping our children with ‘digital citizenship' skills – how to use technology safely and responsibly, and how to evaluate, manage and use the information and tools they find online. But don't our kids know more about all this than we do? When something that appears online makes a child feel uncomfortable, they need to know how to deal with it. Being PC on the PC (or Mac) 1. 2.
Content, The Heart and Soul of Your Online Brand Many men have trouble choosing the right clothes and quite often they abdicate the responsibility for their clothes purchases to the wives and partners. The reasons for this is due to the fact that men haven’t the time or the inclination to educate and inform themselves about the pre requisites for dressing fashionably. This situation is not helped by fashion stores that seem to hire and train shopping assistants that accost you immediately upon entry and are so annoying that all you want to do is flee the store never to return! How Content is Vital for an Online Store A recent online retailer start up “Mr Porter” which commenced trading 9 months ago, is assisting the fashion illiterate male to learn how to dress with style. They do this by providing great content in various media formats that educates, informs and provides iconic examples of how to dress for success. They must be doing something right because in the 9 months since starting they have So what Content Inspires Men to Buy? 1.
Thinkuknow - home Keeping children safe online and protecting them from sexual abuse and exploitation CEOP's Thinkuknow programme provides a range of free educational resources - films, lesson plans, presentations, practitioner guidance, games and posters - to professionals working with children and young people. Through the use of our educational materials you can help to empower and protect young people from the harm of sexual abuse and exploitation, both online and off. To access these resources you will need to register on the site. Exploited - preventing sexual abuse through education Our latest resource, Exploited, aims to help young people, aged 12 and over, to stay safe from sexual exploitation by recognising the signs. Guidance to schools and other organisations CEOP provides training and education resources for practitioners to use with children and young people to increase their understanding of online safety.
Parents and Grads: Here's the Social Media Conversation You Need to Have More and more recruiters and employers are using social networks to screen job candidates. There are plenty of stories about companies rejecting applicants based on their social media profiles. If you’re the parent of a recent college grad, you may have read these stories and thought of trying to have a chat about reputation with your kid. But what would you say? How would you put it in the language of social media? Here are some tips you can share about getting ready for the job market. Investigate Yourself Take inventory of what can be found online about you. Bury the Bad
Warning: Facebook sites luring women for naked 'selfies' A "selfie" posted by swimmer Stephanie Rice on Instagram and Twitter. Source: Supplied AUSTRALIAN women exposing themselves on Facebook could be exposing themselves to danger in real life. The “selfies” phenomenon involves users posting vanity photos of themselves online often in varying states of undress and sometimes completely naked. Facebook sites have been set up around the country asking young women to post these shots. A top internet expert warns they could expose women to cyber-bullying, that the photos could come back to haunt them in later life, and that it is even possible people could track down where these women live. Some fans of that page hint that they might know the women in the pictures. “This is a pretty big scene and a lot of it doesn’t come out until the media exposes it,” he said. “There are a lot of (selfies sites) in regional Australia. “It can go wrong because the internet never forgets.
5 Etiquette Tips for Photo Sharing Beth Blecherman is Founder of TechMamas.com, a site that curates information on family technology. Her new book "My Parent Plan" applies her years of technology project management to helping parents make their own plans. Follow her at @TechMama. The use of new and changing technology brings with it new etiquette challenges that can be both difficult to understand and address. As parents, we need to not only figure out our own digital etiquette, but oversee our kids' exploration through these new waters as well. Case in point: Randi Zuckerberg recently shared a family photo with a group of friends on Facebook and that photo went public on Twitter. Yes, it is ironic that someone connected so closely to Facebook had a privacy issue. So in this world where content can be shared across different devices and social networks, how can parents best establish their own rules for proper digital etiquette, then role model and teach those rules to our kids? Privacy Controls Are Not Enough
What We're Missing with Digital Footprint Most of my students have never heard the term "digital footprint." They have no idea that their online interactions create a permanent ticker-tape telling future employers who they were at eleven or twelve years old. We read briefly about the process of digital permanence and then I allow them move into metaphors. Some prefer "footprint" or "handprint" while others like the notion of "tattoo." We talk about what it means to present yourself online respectful. However, as we get into the notion of employers "researching" one's digital footprint, I take a different turn from many techies. What does this say about the disappearance of privacy in our world? There is a touch of outrage in the questions. This feels like a stark contrast to so much of the conversation regarding digital footprint revolves around precautionary steps students should take in order to be hired without ever asking whether it is wrong or right to peak into one's personal life in the first place. Brand. Branded.
Why Business Should Take an Interest in Pinterest Pinterest has opened up mood-boarding to the digital masses. A tool that was once exclusive to creatives behind the scenes has gone mass-market on a platform that still doesn’t have an API. And the masses are thrilled! The traffic-load is huge and brands are salivating about how to get involved. While there isn’t an ad platform yet there’s still a way for your brand to be active as Pinterest matures – here are a few tips: 1. Pinterest is not just about sharing. If your brand is in any way a lifestyle brand, then you should be set. West Elm and Whole Foods have been early adopters who are doing well. Whole Foods Market Whole Foods is the world’s largest retailer of natural and organic foods, with stores throughout North America and the United Kingdom. West Elm West Elm designs clean simple products for modern living. 2. Ok so you are a lifestyle brand. Immediately populate your profile with original content. 3. Organize your boards in unique ways for your brand its consumers. 4. Food “Pinned” 5.
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