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How Mega Charity Events Harness the Power of Social Media Geoff Livingston co-founded Zoetica to focus on cause-related work, and released an award-winning book on new media Now is Gone in 2007. For the past couple of years, the social web has witnessed mega charity events like Twestival, 12 for 12k, Tweetsgiving and CrisisCamps. These events harness the long tail, taking thousands of participants across cities and continents to achieve amazing results. Twestival alone has raised more than $1.2 million. What these mega events have done is build movements across social network clouds. In doing so, they've demonstrated fantastic principles for grassroots-based cause efforts.
How to Move Your MySpace Friends to Facebook MySpace is in trouble. And potentially, so are your Myspace profile and Myspace friendships. It’s time to move your Myspace friends to Facebook. Five Ways Nonprofits Can Transform Their Social Media ROI (Retur For the last 4.5 years, I have been providing lots of little tips on how nonprofits can increase their ROI through my Twitter, Facebook, YouTube, and MySpace Best Practices, but now that the vast majority of nonprofits utilize social media and have been for awhile, I think most of us are ready some more advanced strategies. My Top Five are below: 1.
Blogs In the first class of our five week course, Mastering Your Mix: A Practical Approach to Integrated Communications, we focused on finding your core audience and how your communications should be tailored to their wants. We had a lot of great questions from the session, many of which were answered by our co-presenter and communications expert Chris Tuttle in the chat. Since communications integration is a complicated topic, and audience segmentation can sound more difficult than it is, we thought we would re-post our in class answers for everyone to learn from. How can we find demographic information?
A mind map of 100+ tips for using Linkedin more effectively Mar 18th, 2011 | By Chuck Frey | Category: Resources Linkedin.com is one of those networking tools that can be overwhelming. So I did a little research and discovered a treasure trove of tips for using it effectively, which I compiled into a mind map of over 100 of the best. There are so many nuances to building an effective profile, networking with others and finding opportunities on this fast-growing (90 million+ people) business networking site that it’s all more than a little overwhelming. Categorizing the best advice in a mind map is a great, focused way to go about methodically improving your Linkedin game.
Creating Your Organization's Social Media Strategy Map - Beth's Blog: How Nonprofit Organizations Can Use Social Media to Power Social Networks for Change Source: Dollar Bin, Flickr In February, I'll be co-teaching the "WeAreMedia Live" intensive two-day workshop in San Francisco from NTEN. The goal is to help participants create a social media strategy AND take a deep dive into the tactics and tools of social media. The Dragonfly Effect - Small Acts Create Big Change Make stories part of your culture — and more than that, the integrity of your culture. All-hands meetings can be pivotal here. Stories are often the best way to relate how a company is doing, what people are doing well, and what they could be doing better. And when leaders do this with transparency, honesty and humility, they make their employees feel good about their work — even if things aren’t all peachy. In practice: Capturing moments, good or bad, in story form can authentically connect your employees to your company, and increase their commitment to their work. Consider kicking off staff meetings with stories instead of progress reports.
About « CrisisCommons CrisisCommons seeks to advance and support the use of open data and volunteer technology communities to catalyze innovation in crisis management and global development. CrisisCommons is a global community of volunteers from technology, crisis response organizations, government agencies, and citizens that are working together to build and use technology tools to help respond to disasters and improve resiliency and response before a crisis. CrisisCamp CrisisCommons actively supports CrisisCamp, a barcamp event, which seeks to connect a global network of volunteers who use creative problem solving and open technologies to help people and communities in times and places of crisis. History CrisisCamp began in March 2009 as a barcamp event to connect crisis management and global development practitioners to the technology volunteer community.
Launch a Broadcast “TV” Channel for Your Nonprofit « Nonprofit Tech 2.0 Websites like Ustream.tv and Justin.tv allow individuals and brands to launch their own Web-based “TV” channels. Currently, these channels can not easily be viewed on the digital TV sets in our living rooms, kitchens, and bedrooms, but it’s just a matter of time. Think about that for a second. Companies For Good By Allison McGuire | @CaliMcG We're excited to announce the release of our newest Good Card case study! Datalogix, a company that provides marketing infrastructure for the data driven era by connecting digital advertising to offline sales, uses Network for Good's, Good Card® to incentivize employee referrals. As part of this referral program, Datalogix’s human resources team sought to create a rewards program that reflected its culture of giving. The addition of the referral program, enables employees to receive a $1,000 Good Cardwhen a referral joins the Datalogix team.
10 steps to a thriving online community By CyberMummy co-founder Sian To 03 May 2011 The great playwright Henrik Ibsen once described community as "like a ship; everyone ought to be prepared to take the helm". The equally great (if slightly easier to digest) wordsmith Neil Tennant of The Petshop Boys, agreed, saying, "I think the world should be one community". Though neither was referring to the internet, they're both right – community can affect your business for better or worse. 10 Essential Tools for the Nonprofit New Media Manager on the Go « Nonprofit Tech 2.0 9/20 Update: Make that 11 Essential Tools. Nonprofits should also be using Ustream for live-streaming while on location! The advent of the Mobile Web is slowly starting to permeate and transform nonprofit communications. Just like social media transformed the nonprofit sector and how it communicates with its supporters, so will the Mobile Web (even more so). The best new media managers, online community builders, bloggers, and activists will be connected and communicating with their supporters from anywhere, at any time when the need arises.
Kivi's Nonprofit Communications Blog — Written for do-it-yourself nonprofit marketers and one-person nonprofit communications departments. Recent Posts From All Categories A Day in the Life of a Nonprofit Communicator – Beth Ritter Ruback Apr 14Posted by Kristina Leroux, Community Engagement Manager Here’s the latest installment in our series on the “Day in the Life” of nonprofit communicators, where we ask you to describe your day in your own words. Beth Ritter Ruback serves as Communications & Development Director for The Crisis Center of Johnson County,...
Nikolay Georgiev - Exploring within and without Deployed The Sharing Birthday – share and celebrate what you Love. Transform the Culture of Birthdays from indifference to love, from consumption to creation, from taking and holding to giving and sharing. The search for completion, happiness, love, bliss, peace, money, relationships, enlightenment, visions, values, meaning, acceptance, recognition, achievement, etc will continue forever, until you turn the search around a look into the One searching.