Pinterest: Behind the Design of an Addictive Visual Network
Ever find yourself in the rabbit hole of the internet, bookmarking and screengrabbing things you want to buy or images that inspire you? Well, judging from Pinterest's hockey-stick growth, you're not alone in your digital collecting and curating. The invite-only social discovery platform launched in March 2010, the brainchild of Paul Sciarra, Evan Sharp and Ben Silbermann, with the mission to "connect everyone in the world through the 'things' they find interesting," opining that books, recipes and items can bridge the gap between strangers. In October, the site surpassed 421 million pageviews, which means that each of its 3 million users are spending quite a bit of time there, pinning and organizing images to help them plan their weddings, decorate their (oftentimes, dream) homes, create bucket lists and manage an inventory of favorite images — no small feat on the ever-growing web. Pinterest's simplicity and browsability comes from the nimble fingers of designer Evan Sharp.
The Social Graph is Neither
The Social Graph Is Neither I first came across the phrase social graph in 2007, in an essay by Brad Fitzpatrick, though I'd be curious to know if it goes back further. The idea of representing relationships between people as networks is old, but this was the first time I had thought about treating the connections between all living people as one big object that you could manipulate with a computer. At the time he wrote, Fitzpatrick had two points to make. Fitzpatrick subsequently went to work for Google, and his Utopian vision of open standards and open data became subsumed in a rivalry between Google and Facebook. This rivalry has brought the phrase 'social graph' into wider use. I think this is a fascinating metaphor. But right now I would like to take issue with the underlying concept, which I think has two flaws: I. The idea of the social graph is that each person is a dot in a kind of grand connect-the-dots game, the various relationships between us forming the lines. II.
Grandes surfaces: Le prix du panier moyen fran ais a augment de 4,4% en 2011
Après une accalmie en 2010, le panier moyen des consommateurs a grimpé de 4,4% en 2011 avec la flambée de certains produits comme les jus de fruits, selon l'Observatoire annuel des prix de Familles rurales, publié mardi par La Croix. Au mois de novembre, le panier moyen élaboré par l'association de défense des consommateurs et qui comprend 35 produits de consommation courante (eaux, biscuits, jus de fruits, desserts, confiture, produits laitiers,...) a atteint un «niveau historique» de 137,6 euros, a souligné celle-ci. En 2010, les prix étaient restés quasiment stables à +0,19%. Résultats préoccupants Selon Familles rurales, les résultats 2011 sont «particulièrement préoccupants». «Les relevés de prix de l'année 2011 sont les plus hauts depuis la création de l'observatoire des prix en 2006», note l'association. Les paniers de grandes marques nationales ont connu une hausse de 2,65% en 2011, tandis que celui des marques de distributeurs a grimpé de 4,14% et celui des 1er prix de 8,12%.
You are what you curate: why Pinterest is hawt
Evolution of social media by Elad Gill (graphic courtesy of Elad Gill) Updated: The new hot social thing on the web these days is a Palo Alto, Calif.–based company started by Ben Silbermann, Paul Sciarra and Evan Sharp. 2012 will likely see an acceleration of structured, push button, social curation across the web. The way I see it, Pinterest is yet another example of basic human behavior’s being transposed on to the web. Back when I was young, my cousins would cut out photos, ads and visuals from fashion and lifestyle magazines and create collages. In 2005, David Galbraith, a friend of mine who has a nasty habit of predicting the future before everyone else, built a service called Wists. Well, since everyone is using “curate,” why don’t we? From the foods we eat, the drinks we chug, the jeans we wear, the bags we buy, the shoes we run in — they are pretty universal. The online world is even worse: Everything looks so similar that we do need to do something to stand out.
Social Media Success Is About Purpose (Not Technology) - Anthony J. Bradley and Mark P. McDonald
by Anthony J. Bradley and Mark P. McDonald | 2:57 PM November 1, 2011 In the real estate world, there is a saying: “The three considerations that most impact value are location, location, and location.” In the world of social media, they are purpose, purpose, and purpose. Nothing impacts the success of a social media effort more than the choice of its purpose. What is a good purpose for social media? If you’re like most executives (and you’re being honest), probably not. No wonder most organizations struggle with gaining tangible and significant business value from social media. That deficiency often leads to a worst practice we call “provide and pray.” The lesson? Facebook’s core purpose is for people to easily track what their friends are doing. Yes, some social Web environments have strayed from their original purpose. Choosing the right purpose is difficult (much harder than providing the technology). Purpose is a business decision.
A Guy's Guide To Pinterest
One of the first things I noticed when I signed up for Pinterest earlier this week is that several of my female friends and acquaintances were already on the site. It was as if they had been holding out on what many are promising will be 2012's hot ticket in the social networking space. Of the 16 people Pinterest said I knew who were already using the site, 14 were women. Over the course of the first day, five more women I know added me and I suddenly felt like I had ventured behind some secret curtain. That is not surprising: in December, Mashable reported that 59 percent of the site's visitors were women between the ages of 25 and 44, and that 58 percent of its visitors in the previous 12 weeks had been female. Pinterest is a visual pin board where you can collect images you find on the Web and arrange them in categories with links back to the original site. "Our goal is to connect everyone in the world through the 'things' they find interesting. Getting Going First Impressions
How Pinterest Will Transform the Web in 2012: Social Content Curation As The Next Big Thing
The most interesting wave hitting the social web in 2012 is social curation. This was kicked off in 2011 as Pinterest's growth was noticed by Silicon Valley and a number of companies quickly followed suit - Snip.It launched as a social information curation platform, Quora adopted boards for a similar purpose, and Fab.com launched a structured social commerce feed. In this blog post I will discuss the evolution of social media from long-form to push-button, the emergence of social curation on sites such as Twitter and Tumblr, and the move to structured sets of curated content on Pinterest and its brethren. But first, the meta-trend.... ...Social Media: Evolving From Long Form To Push Button In the evolution of social media over the last decade, the trend has been a move from long form content, which has high friction of participation (both on the production and consumption side) to ever lower requirements placed on a user to participate in a conversation.
