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CHART OF THE DAY: Nobody Wants To Buy Magazines Anymore
Magazine newsstand sales plummeted 9% in the second half of the year compared to last year. Certain popular titles like Newsweek, Time, and W took it particularly hard, losing more than 30% of newsstand sales. While these sales aren't make-or-break for magazines, they are profitable, according to the New York Times. This decline in sales explains, in part, why media companies are praying at the altar of the iPad and other tablets. We'll believe it when we see it.
CHART OF THE DAY: Magazines' Winners And Losers In Ad Revenue
The magazine industry had a rough year, losing an average of 17.5% of its ad dollars from 2008 to 2009, according to data released by the Magazine Publishers of America. We broke down the chart to the most recognizable names, and reviewed the titles with the best and worst ad revenues. The losers? Shelter titles Architectural Digest, Town & Country, luxury mag Conde Nast Traveler, and Fortune. W, a women's fashion magazine, probably had too much competition from more successful titles like Cosmopolitan. The winners?
CHART OF THE DAY: The End Of Newspapers
Newspapers had a nice run from the 1970s to the 1990s. Unfortunately, as this chart from the Bureau of Labor Statistics makes clear -- by way of Marketwatch -- it's over. Newspaper employment has utterly collapsed in the last 15 years, with employment numbers now around where they were in the mid-1950s. The good news: It's a great opportunity.
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